Marketing Operations Mgr

Great Southern Wood Preserving•Abbeville, AL

About The Position

The Marketing Operations Mgr will partner with the Director to translate strategy into operational plans and run day-to-day department operations, including capacity, resourcing, and prioritization across brands, internal teams, agencies, and vendors. This role will support the execution and reporting on the annual marketing plan and build a culture of accountability and continuous improvement. A key aspect of this role is owning the Marketing Technology & AI Operations, including Monday.com as the department's central work management platform and the broader martech stack (DAM, CRM/loyalty, marketing automation). The role will also own the AI-assisted operating layer, directing AI to draft various documents with human review, and setting/enforcing AI usage standards and data-handling rules with IT. Additionally, the Marketing Operations Mgr will serve as the primary day-to-day agency liaison, managing vendor relationships, contracts, SOWs, and invoice reconciliation. Business Operations & Reporting responsibilities include administering the department's operating budget and building executive dashboards on project status, workload, budget, and performance, with AI assisting in drafting these reports.

Requirements

10+ years of progressive experience in a senior marketing leadership role — marketing operations, account/client leadership, or business operations — with direct ownership of budgets, resourcing, and scope, not just oversight of them.
Bachelor's degree in Marketing, Business Administration, Communications, or related field.
Excellent interpersonal skills and strong account management experience — comfortable working across multiple companies, agencies, vendors, and partners at once, and building trust quickly with each.
Demonstrated ability to master a work management platform quickly (Monday.com or comparable).
Fluent with AI assistants (Copilot, Claude, or similar) applied to real operational work — drafting, summarizing, reporting, analysis.
Strong analytical skills — comfortable interpreting budgets, dashboards, and performance data, with advanced Excel proficiency.

Nice To Haves

Senior account or client leadership experience at a full-service advertising agency (Account Director, Group Account Director, VP Client Services, or equivalent), given this role's heavy day-to-day agency and vendor management.
Candidates without agency experience but with an equally strong track record on the above will be considered.

Responsibilities

Partner with the Director to translate strategy into operational plans.
Run day-to-day department operations: capacity, resourcing, and prioritization across brands, internal teams, agencies, and vendors.
Support execution and reporting on the annual marketing plan.
Build a culture of accountability and continuous improvement.
Own Monday.com as the department's central work management platform, plus the broader martech stack (DAM, CRM/loyalty, marketing automation).
Own the AI-assisted operating layer: direct AI to draft intake records, status rollups, briefs, and reports, with human review before anything counts.
Set and enforce the team's AI usage standards and data-handling rules with IT, keep configurations current, and train the team — including RMMs — on approved workflows.
Serve as the primary day-to-day agency liaison: creative reviews, production schedules, approvals.
Manage vendor relationships, contracts, SOWs, and invoice reconciliation.
Administer the department's operating budget: tracking, forecasting, PO/invoice management, Finance coordination.
Build executive dashboards on project status, workload, budget, and performance, with AI assembling first drafts on a reliable cadence.