Marketing Operations Manager

Rillet • New York, NY

38d

About The Position

We're looking for a Marketing Operations Manager to build the infrastructure that powers Rillet's GTM motion. You'll own the marketing technology stack, data architecture, and operational workflows that enable our demand generation, content, and product marketing teams to execute at the speed our business demands. This role requires equal parts strategic thinking and hands-on execution—you'll evaluate what we have, design what we need, and build systems that scale.

Requirements

• 4+ years of marketing operations experience in B2B SaaS, preferably at a high-growth startup
• Expert-level proficiency in HubSpot and Salesforce, including custom object management, workflow automation, and reporting
• Strong understanding of marketing funnel metrics, attribution models, and how marketing drives revenue
• Experience designing and implementing lead management processes (scoring, routing, lifecycle stages)
• Analytical mindset with ability to translate business requirements into technical solutions
• Excitement about building systems from the ground up and owning outcomes

Nice To Haves

• Experience with data warehouses and visualization tools (Tableau, Looker, etc.)
• Familiarity with sales engagement tools (e.g. Unify) and data enrichment platforms (e.g. Clay, HockeyStack)
• Understanding of digital marketing best practices across paid media, SEO, social, and content
• Experience with workflow automation tools like Zapier to connect disparate systems
• Experience marketing to finance and accounting buyers or in fintech/vertical SaaS
• SQL or other data querying skills
• Extreme agency and bias toward action—you don't wait for perfect requirements, you figure it out
• Comfort with ambiguity and changing priorities (our fastest-growing customers move fast; so do we)
• Collaborative mindset with ability to work across marketing, sales, and operations teams
• Detail-oriented without losing sight of the bigger picture

Responsibilities

• Build scalable marketing infrastructure
• Own and optimize our marketing tech stack (ie. HubSpot, Salesforce, HockeyStack, Unify, Clay, Zapier, and integrations across the stack)
• Design and implement lead management processes including routing, scoring, and lifecycle stage definitions
• Build attribution models and reporting frameworks that connect marketing activities to pipeline and revenue
• Enable data-driven decision making
• Create dashboards and reporting that provide real-time visibility into campaign performance, funnel metrics, and ROI
• Partner with BizOps and RevOps to ensure consistent data standards and reporting across GTM teams
• Identify gaps in our data infrastructure and implement solutions that improve tracking and measurement
• Drive operational excellence
• Manage campaign operations including list management, segmentation, and email deployment workflows
• Establish processes and documentation that enable the marketing team to move faster without breaking things
• Collaborate closely with demand generation, content, and product marketing to translate strategy into scalable execution
• Scale for the future
• Evaluate current tools and processes against best practices and future needs
• Recommend and implement new technologies or workflows as we scale
• Build the foundation for a world-class marketing operations function

Benefits

• Competitive Pay & Benefits: Backed by world-class investors, we offer strong salaries plus equity so you share in our success. We've got you covered with top-tier health and dental insurance, premiums partially or fully covered for you, plus 90% coverage for dependents.
• Room to Grow: We're building a team of ambitious, high-performing people who will grow with the company. As Rillet scales, so will your role, responsibilities, and compensation.
• Flexibility That Works: Take the time you need with flexible PTO and 9 company-wide holidays. We value both the flexibility of remote and hybrid work and the creativity and energy that comes from in-person collaboration at our hubs in San Francisco, NYC, and Barcelona.
• Build Real Connections: Great work happens when people connect. Join us for team offsites in incredible locations, our team has bonded everywhere from New York and San Francisco to Toronto, Italy, France, and beyond.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 101-250 employees