Marketing Operations Manager

Stampli • Mountain View, CA

11h • $105,000 - $115,000 • Hybrid

About The Position

Stampli is looking for a Marketing Operations Manager to support our growing marketing team and up-level the performance of our marketing effort when it comes to operations. You will help build efficient, scalable, repeatable and measurable processes for marketing activities. You’ll ensure marketing reporting and analysis is accurate, available and actionable. You’re curious and seek to uncover valuable analytical insights to drive future strategy and decisions. As a Marketing Operations Manager, you’ll work closely with Marketing, Sales Operations, Customer Success, and Business Intelligence teams on leadflow efficiency, prospect data management, marketing automation and all integrated systems and touch points. You are resourceful and creative, a natural problem solver. This is a hybrid role based out of our Mountain View, CA office, with 3 days per week in-office.

Requirements

• 3+ years of related experience with B2B SaaS Company.
• Workflow and email automation experience, preferably in Hubspot.
• CRM hygiene and list management across prospect, partner, and customer types.
• Live and simulive webinar experience from setup, hosting, and maintenance.
• Superior analytical skills and are a data-driven decision maker who is well organized and believes in building superior processes and systems. You creatively solve complex problems and are able to interpret data, identify trends and provide actionable insights and recommendations to drive future business and marketing strategies.
• You’re naturally curious, helpful and kind. You love being part of an amazing team, celebrating others successes and finding joy in reaching new team milestones. You collaborate effectively, respectfully, and efficiently with all team members.

Nice To Haves

• Copywriting experience for email marketing, social media, and landing pages is preferred.
• Social media management and employee advocacy platform management is preferred.
• Customer Conversational Relationship Platform experience (with Intercom is a bonus).
• Marketing to sales funnel management.
• Knowledge of the ERP landscape a plus
• Knowledge of Finance in general — and Accounts Payable in particular — a BIG plus

Responsibilities

• Manage and execute technical aspects of marketing platforms and systems (HubSpot, Clay, Zoom Webinars, Sprout Social & Advocacy, Intercom, Google Analytics, WordPress CMS) used to distribute content, and generate and report on leads.
• Develop, execute, and automate programs to support integrated email campaigns that stitch together firmographics, technographics, psychographics and engagement as part of activating and suppressing lists.
• Work closely and collaborate with Sales Operations and Management for developing, managing, and regular maintenance of the marketing database to ensure compliance with corporate data strategy (GDPR). Ensure email marketing best practices and CAN-SPAN laws are adhered to, including continual health checks to maintain best practices and compliance.
• Analyze traffic trends, site conversions, funnel conversions, data trends and uncover opportunities for conversion optimization across our marketing tactics and channels.
• Define strategies, processes and programs that are scalable and predictable for future growth. Optimize project intake and execution processes to help the marketing team effectively and efficiently execute programs and campaigns.
• Be the source of truth for campaign and channel attribution. Ensure all marketing activities (Campaigns & Content Performance) are properly tracked and attributed for accurate reporting of inbound leads across channels. Maintain and improve the campaign forecasting model for all inbound marketing initiatives.
• You will partner closely with the Business Intelligence team to ensure marketing reports are accurate, designed to answer the right questions and provide actionable insights and varying levels of granularity.
• Conduct ad-hoc analysis to identify the origins of performance anomalies for marketing activities when needed, and communicate findings and how-to effect change to key stakeholders

Benefits

• Stock Options
• Full medical, dental, and vision insurance
• 401(k)
• Opportunities for internal promotions
• Strong and experienced leadership that supports your growth and success
• Hybrid work schedule (3 days a week in office)
• Free snacks, beverages, catered meals, happy hour and team events
• Open concept and modern work environment
• An inclusive, tight knit, and exciting start-up environment culture that offers career and personal growth

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 251-500 employees