Marketing Operations Analyst Administrator

ICCU • Chubbuck, ID

21h

About The Position

The Marketing Operations Analyst will design, implement, and manage automated marketing campaigns using a digital marketing platform. They will develop data strategies for audience segmentation and personalized marketing, ensuring data quality and accuracy across platforms. The analyst will assist in tracking campaign performance, integrating the digital marketing platform with other systems, and troubleshooting system issues to ensure smooth marketing operations.

Requirements

• Bachelor’s degree in web development, Marketing, or related field.
• 1-5 years of experience with a knowledge of Digital Marketing Strategies, preferably Salesforce Marketing Cloud and its services and features in addition to the Salesforce CRM platforms, including Service Cloud.
• HTML/CSS, PHP, SQL, JavaScript, website analytics, content marketing and digital advertising.
• Math skills, Secondary-level computer knowledge including Microsoft Office.
• Good written, oral communication, and multi-tasking skills.
• Ability to always maintain the confidentiality of Credit Union and member records.
• Must be willing to comply with the Bank Secrecy Act and USA Patriot Act as implemented by Idaho Central Credit Union.
• Team member will be asked to work extended/unique hours.
• Must be eligible for membership at ICCU to obtain employment.
• ICCU is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, age, disability, protected veteran status or other characteristics protected by law.

Nice To Haves

• Effective UX/UI design skills and CRM experience a plus.

Responsibilities

• Oversee the daily operations of the digital marketing automation software and services.
• Execute and assist in the execution of digital marketing campaigns.
• Assist with recurring website personalization strategy and placement.
• Assist with developing, testing, and the implementation new digital marketing solutions and marketing automations.
• Analyze service performance within the digital marketing software and assist with end user engagement data.
• Work with vendors and partners to organize and execute new digital marketing services and projects.
• Watch for, and present leadership information on emerging technologies and digital marketing trends.
• Monitor competitor strategies.
• Represent the Credit Union at community events as needed.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 101-250 employees