Marketing Manager- Behavioral Health

UHS•Houston, TX

2d•Onsite

About The Position

Horizon Health is seeking a Marketing Manager for their IOP Clinic called Thousand Branches Wellness in Houston, TX. This position is responsible for the provision of sales, marketing, and customer service activities within the community. The Marketing Manager is also responsible for achieving the budgeted utilization of the organization's continuum of care through the effective application of marketing principles and methods, as well as being responsible for the clinic's strategic marketing plan, enhancing the clinic's brand and image, and management of all sales and business development activities. Thousand Branches Wellness will provide outpatient mental health services including Intensive Outpatient (IOP), Medication Management, and Individual Therapy. A subsidiary of Universal Health Services (UHS), one of the largest and most respected providers of hospital and behavioral healthcare services, Thousand Branches Wellness is seeking an experienced Marketing Manager to support the program and complete community outreach to gain referrals. The programs have dedicated marketing support and outstanding resources from the nation’s largest psychiatric contract management company in the United States. Excellent opportunity for growth with this national company whose philosophy and track record is to first try to promote from within.

Requirements

Bachelor's degree in marketing, business, or a related field required.
Must have valid driver's license.

Nice To Haves

Master's of Business Administration highly preferred.
Prior marketing and/ or sales experience within a behavioral healthcare setting preferred.
5 years minimum experience in organizational communications, referral development, workshop planning, sales management, and physician relationships preferred.
Prior knowledge and/ or experience working with military personnel preferred.

Responsibilities

Insure intake and business development relationships and collaboration
Develop and maintain accounts and referral source communication
Maintain documentation of sales calls, call plans, account profiles, and productivity
Identify elements that drive ADV
Review reports that impact marketing decisions
Develop clinic strategy plan
Develop process of identifying key accounts and market players
Provide routine reports to Corporate Leadership based on data/ analytics to track clinic trends and identify opportunities