Marketing Manager / Nf4

U.S. Marine Corps•Oceanside, CA

About The Position

Marine Corps Community Services (MCCS) seeks a Marketing Manager to plan, direct, initiate, and implement a comprehensive marketing program supporting MCCS programs and functions. The role uses oral, written, visual, digital, and social media communications to inform the public about MCCS programs, services, events, and policies, and develops concepts to increase awareness and use of MCCS facilities and services. The manager leads and mentors Marketing Department staff, sets marketing plans and performance goals, oversees internal processes and project management resources, and supports accounts for MCCS operating divisions. The position also manages marketing assets, budgets, property, and digital resources; provides guidance on business development and marketing; and represents the Marketing Division in the absence of the Deputy Director. Duties include coordinating publicity, supporting events, preparing communications and financial records, monitoring programs, and traveling to regional installations as required.

Requirements

  • At least four years of marketing experience; relevant education may substitute for experience.
  • Supervisory experience.
  • Strong computer skills, including experience with cloud-based applications such as or similar to UCView Digital Signage Software, Daktronics Venus Control for LED signs, and Wrike Project Management.
  • Demonstrated experience using varied informational marketing and media methods, such as graphic arts, design, illustration, photography, computers, and broadcast media.
  • Strong written and oral communication skills.
  • Strong organizational and detail-oriented skills, including the ability to manage numerous projects simultaneously.
  • Skill in using communication and informational media methods to stimulate interest among varied audiences.
  • Ability to identify target-audience characteristics and determine effective sources, methods, and techniques for reaching patrons.
  • Ability to analyze results of information-gathering techniques, surveys, and inquiries to improve existing systems.
  • Ability to brief area commands, service members, and families.
  • Ability to lift up to 20 pounds occasionally.

Responsibilities

  • Plan, direct, initiate, and implement a comprehensive marketing program supporting MCCS functions.
  • Use oral, written, visual, and social media communications to inform the public about MCCS programs, services, events, and policies.
  • Develop ideas and concepts to increase awareness and use of MCCS facilities and services.
  • Lead, direct, mentor, coach, and guide Marketing specialists and the digital media coordinator; establish marketing plans and performance goals.
  • Organize, tabulate, track, and research primary data, including demographics for surveys and focus groups, as needed.
  • Assist with communications and promotional materials, including digital marketing materials, brochures, calendars, posters, and public relations activities.
  • Prepare routine correspondence using a computer and software.
  • Plan, organize, and manage internal processes, project management systems, and resources to support productivity and efficiency.
  • Manage and support accounts for MCCS operating divisions.
  • Work Marketing special events as directed.
  • Develop long-range plans in conjunction with internal operating directives.
  • Assist with financial plans, records, and reports; prepare internal office financial plans and related records and reports; exercise authority over the approved budget.
  • Respond to routine telephone and mail inquiries.
  • Coordinate MCCS publicity through newsletters, newspapers, Plans of the Day, brochures, posters, and other media.
  • Assist the branch head and staff with marketing, clerical, and administrative tasks.
  • Oversee the Marketing Division's Consolidated Memorandum Receipt or asset inventory.
  • Represent the Marketing Division in the absence of the Deputy Director.
  • Provide guidance on business development and marketing activities, and brief area commands, service members, and families.
  • Monitor programs and initiate corrective action to support MCCS operating programs.
  • Manage new property and digital resources and direct facility renovations, installations, and improvements.
  • Support EEO and sexual harassment policies and ensure compliance with fire, safety, and environmental programs.
  • Maintain security of funds, merchandise, supplies, and equipment to minimize fraud, waste, and abuse.
  • Provide courteous customer service, help customers, address problems promptly, and escalate issues when needed.
  • Follow safety standards and report workplace hazards, injuries, occupational illnesses, and property damage.
  • Travel to regional installations as required and perform other related duties as assigned.

Benefits

  • Federal civilian service stability
  • Quality of work-life balance
  • Competitive pay
  • Comprehensive benefit packages
  • Marine Corps Exchange and base facility privileges
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