Remote Marketing Manager (Paid Media & Lead Generation)

Tardus Wealth Strategies•Honolulu, HI

9d•Remote

About The Position

Tardus Wealth Strategies is seeking a Remote Marketing Manager to drive qualified lead growth and build scalable marketing systems that support both their current U.S. operations and their future franchise model. This role is responsible for campaign performance, works across digital marketing functions, supports events, and helps create repeatable marketing systems that scale beyond one person and one office. The Marketing Manager will work closely with executive leadership, operate with a high level of ownership, and be measured by outcomes. The ideal candidate is based in the United States and can execute directly, delegate where appropriate, operate across multiple marketing functions, and be responsible for outcomes, not just activity. This is a full-time role, though strong part-time candidates may be considered if their capacity supports ownership. The role requires overlap for team collaboration.

Requirements

Experience managing paid digital advertising campaigns or working with paid media vendors.
Strong understanding of funnels, attribution, and performance metrics.
Ability to communicate clearly, challenge assumptions, and improve systems.
Comfortable leveraging AI tools for design, scripts, and marketing campaigns.
Highly organized, systems-oriented thinker who cares about scalability and impact.
Must execute directly, and delegate where appropriate.
Must operate across multiple marketing functions.
Must be responsible for outcomes, not just activity.

Nice To Haves

Experience using Hubspot, Google Analytics, Salesforce, and similar technology tools is preferred.

Responsibilities

Build, manage, and optimize paid advertising campaigns across social and digital channels.
Translate video and content assets into effective ads and funnels.
Continuously test messaging, creative, and audiences to improve lead quality and cost efficiency.
Execute campaigns directly inside HubSpot (or comparable CRM/marketing platforms).
Build marketing automation and reporting that leadership can clearly understand.
Collaborate with the Affiliate/Vendor Manager to produce affiliate campaign assets.
Create, monitor and improve client referral campaigns and initiatives.
Support conferences, webinars, and events in partnership with leadership.
Design and execute promotion strategies for events (before, during, and after).
Ensure event marketing feeds long-term systems rather than one-off efforts.
Help develop evergreen marketing assets (webinars, content, campaigns).
Review and edit content for paid campaigns and marketing channels (e.g., LinkedIn, Meta, TikTok, YouTube, blog).
Improve website and funnel messaging to retain traffic and increase engagement.
Focus on reusable systems that generate long-term value.
Create templates for campaigns, webinars, emails, and promotions that others can execute.
Reduce bottlenecks by enabling teams through systems.
Ensure messaging consistency and compliance across campaigns and funnels.
Help lay the groundwork for marketing systems that will support future franchise locations.
Collaborate directly with executive leadership on priorities and strategy.
Fully execute once direction is set.
Balance competing requests while protecting company-level objectives.
Improve or replace systems that “technically work” but don’t scale.