Marketing Manager

RadiFi Credit Union • Jacksonville, FL

3d • Hybrid

About The Position

The Marketing Manager supports the Chief Marketing Officer in the planning, coordination, execution, and management of RadiFi Credit Union's marketing initiatives. This position helps oversee the day-to-day operations of the Marketing Department, ensuring campaigns, projects, community engagement efforts, events, strategic partnerships, communications, and marketing deliverables are completed accurately, on time, and in alignment with RadiFi's brand, business goals, and member growth strategy. This is a working manager role. The Marketing Manager is expected to lead, support, coach, and manage direct reports while also actively contributing to department projects, campaign execution, content development, reporting, vendor coordination, internal communication, event/community engagement support and other tasks as needed. The position requires someone who is collaborative, organized, hands-on, adaptable, and comfortable working in a fast-paced environment where priorities may shift. The Marketing Manager works closely with the Chief Marketing Officer, Community Engagement & Business Development Specialist, Marketing Coordinator, internal departments, branch teams, Mortgage Loan Officers, vendors, and strategic partners to help ensure Marketing is responsive, proactive, and aligned with RadiFi's growth priorities. Marketing supports community events, sponsorships, and partner activities. This role will require early morning, evening, and weekend participation based on business needs. May be eligible for limited hybrid work.

Requirements

• Minimum of five (5) years of marketing related experience is required. May include marketing, communications, brand, digital, community engagement, or campaign management experience.
• A Bachelor’s Degree in marketing, communications, public relations, business, or a related field is required.
• Strong leadership and team development skills
• Excellent project management and organizational abilities
• Strong written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced environment
• Strategic thinking with hands-on execution capability
• Strong attention to detail and brand consistency
• Proficiency in Microsoft Office; Adobe Creative Suite preferred
• Familiarity with marketing tools, CMS, social platforms, and reporting systems
• Ability to build relationships across teams and with external partners
• Sound judgment, discretion, and confidentiality
• Must be able to bend, sit, and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 40 lbs.
• Must be capable of climbing / descending stairs in an emergency situation.
• Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators.
• Must be able to work extended hours or travel off site whenever required or requested by management.
• Must be capable of regular, reliable and timely attendance.
• Must be able to perform job functions independently or with limited supervision and work effectively either on own or as part of a team.
• Must be able to read and carry out various written instructions and follow oral instructions.
• Must be able to complete basic mathematical calculations, spell accurately, and understand computer basics.
• Must be able to speak clearly and deliver information in a logical and understandable sequence.
• Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public.
• Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace.
• Must be able to effectively handle multiple, simultaneous, and changing priorities.
• Must be capable of exercising highest level of discretion on both internal and external confidential matters.

Nice To Haves

• Prior supervisory or team leadership experience preferred.
• Experience managing marketing projects, campaigns, vendors, events, sponsorships, or communications preferred.
• Financial institution or credit union experience preferred.
• Experience working in a collaborative, fast-paced environment with multiple internal stakeholders is strongly preferred.

Responsibilities

• Support the CMO in managing daily workflow, priorities, deadlines, and deliverables.
• Lead, coach, and develop direct reports to strengthen performance and accountability.
• Assign work, monitor progress, and ensure timely and accurate completion of tasks.
• Foster a collaborative, communicative, and high-performing team environment.
• Serve as a resource to remove obstacles, coordinate next steps, and escalate when needed.
• Maintain a hands-on approach by contributing directly to marketing deliverables.
• Assist in planning and executing marketing strategies aligned with organizational goals.
• Prepare reports, presentations, campaign summaries, and updates for leadership.
• Support marketing calendars, project timelines, and communication plans.
• Track department priorities, projects, and vendor deliverables.
• Recommend process improvements to enhance efficiency and effectiveness.
• Manage campaigns from planning through execution, reporting, and follow-up.
• Coordinate timelines, assets, messaging, approvals, and distribution channels.
• Collaborate with internal stakeholders to ensure clarity on objectives and deadlines.
• Execute multi-channel campaigns (digital, email, web, in-branch, events, etc.).
• Monitor performance and recommend optimization strategies.
• Support campaign reporting and analysis to drive continuous improvement.
• Support planning and execution of events, sponsorships, and partnerships.
• Ensure alignment with brand standards, growth goals, and community impact.
• Participate in events and represent RadiFi as needed.
• Assist with staffing, logistics, promotion, and follow-up.
• Evaluate event effectiveness and provide recommendations for improvement.
• Ensure all marketing materials are accurate, consistent, and brand-aligned.
• Review and support development of marketing content across channels.
• Maintain consistent brand voice and visual identity.
• Coordinate content calendars and campaign assets.
• Proofread and approve materials prior to distribution.
• Assist with website updates, email campaigns, social media, and digital advertising.
• Monitor engagement, campaign performance, and online reputation.
• Support tracking tools such as UTM links, landing pages, and reporting dashboards.
• Identify opportunities to enhance digital member experience.
• Coordinate with vendors, agencies, and partners to support campaign execution.
• Obtain estimates, review proofs, and track deliverables.
• Assist in budget tracking, invoices, and expense management.
• Maintain organized records of marketing activities and assets.
• Track marketing performance metrics including campaigns, events, and engagement.
• Maintain documentation such as calendars, timelines, and project files.
• Support departmental planning and internal communications.
• Ensure confidentiality of sensitive information.
• Perform additional job-related duties as assigned.

Benefits

• Limited hybrid work may be eligible.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level