Marketing Manager

Colliers InternationalSan Mateo, CA
Hybrid

About The Position

As a Marketing Manager, you are a strategic and creative leader who drives marketing direction across diverse initiatives. You oversee the development and execution of integrated marketing strategies that support business growth—from pitches and property marketing to brand development and digital campaigns. You lead and collaborate closely with senior leaders and cross‑functional teams, setting best practices, championing new tools and technologies, and ensuring consistent, high‑quality brand standards across all channels. With strong organizational skills and a solutions‑oriented approach, you manage priorities effectively, elevate team performance, and deliver impactful marketing outcomes.

Requirements

  • Bachelor’s degree in Marketing, Communications, Design, or a related field.
  • 3+ years of progressive marketing experience, including project ownership or team leadership responsibilities.
  • Experience in commercial real estate, B2B services, or a professional services environment preferred.
  • Intermediate proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop).
  • Proficient in Microsoft Office Suite, with a need for PowerPoint execution.
  • Demonstrated ability to use data tracking and engagement metrics to optimize campaign performance.
  • Strong leadership, communication, and strategic thinking capabilities.
  • Skilled in content generation with strong writing, editing, and proofreading abilities—able to articulate value propositions with clarity and confidence.

Nice To Haves

  • Experience developing interactive presentations is a plus (e.g., Ceros or similar platforms).

Responsibilities

  • Lead and manage the local marketing team, ensuring efficient project workflow, resource allocation, and high-quality execution across all marketing initiatives.
  • Develop and deliver marketing materials for business development, pitches, property marketing, and brand campaigns, ensuring alignment with messaging goals and brand standards.
  • Collaborate with brokers, designers, operations, and researchers to create custom content and strategic materials that support client engagement and new business pursuits.
  • Produce and oversee visual content using Adobe Creative Suite and other tools, including brochures, presentations and photography editing.
  • Execute digital marketing initiatives, including email campaigns, social media, website updates, and paid media placements, optimizing for performance and consistency.
  • Champion brand governance and marketing tools, developing templates, training team members, and promoting best practices and platform technology to ensure brand consistency and operational efficiency.
  • Track marketing activity and performance, maintain pipeline reports, and provide insights to leadership on project status, team output, and campaign results.
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