Marketing Manager

University of New Orleans • New Orleans, LA

1d

About The Position

The University of New Orleans is seeking a Marketing Manager to coordinate and execute marketing initiatives that support university, college, and departmental goals. This role involves assisting in the development and implementation of integrated marketing campaigns across digital, print, and traditional media, ensuring all marketing materials align with brand standards, voice, and visual identity. The position also requires content creation and management, digital and web support, project coordination, and support for events and promotions. Additionally, the Marketing Manager will provide administrative and collaborative support, maintain organized records, and collaborate with various university units.

Requirements

• Bachelor's degree in marketing, Communications, Public Relations, Journalism, or related field.
• Three years of experience in marketing, communications, or a related area.
• Strong written and verbal communication skills.
• Demonstrated organizational skills with the ability to manage multiple projects and deadlines.
• Proficiency in Microsoft Office applications (Word, Excel, Outlook, PowerPoint).
• Basic Photography skill

Nice To Haves

• Experience in higher education, nonprofit, or public sector marketing.
• Familiarity with social media platforms, email marketing tools, and basic analytics.
• Experience with content management systems (CMS).
• Basic knowledge of graphic design tools such as Adobe Creative Suite or Canva.
• Ability to work collaboratively with diverse campus stakeholders.

Responsibilities

• Coordinate and execute marketing initiatives that support university, college, and departmental goals.
• Assist in the development and implementation of integrated marketing campaigns across digital, print, and traditional media.
• Ensure all marketing materials align with brand standards, voice, and visual identity.
• Draft, edit, and proofread marketing content including website copy, email campaigns, social media posts, promotional materials, and advertisements.
• Coordinate content calendars and assist with social media scheduling and monitoring.
• Collect content, photos, and information from campus partners to support marketing deliverables.
• Assist with website content updates and basic content management system (CMS) tasks.
• Support email marketing efforts and basic analytics tracking.
• Monitor engagement metrics and assist with reporting on campaign performance.
• Serve as a primary point of contact for assigned marketing projects.
• Coordinate timelines, approvals, and deliverables with internal stakeholders and external vendors.
• Assist with vendor coordination related to printing, advertising, photography, or design services.
• Support marketing efforts for campus events, recruitment initiatives, and major university activities.
• Assist with promotional planning, material development, and on-site coordination as needed.
• Maintain organized records of projects, assets, and campaign materials.
• Collaborate with enrollment, academic, and administrative units to support strategic objectives.
• Perform other duties as assigned in support of university marketing priorities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level