Manager Marketing | Colton House Hotel, Austin, TX

Columbia Hospitality•Austin, TX

1d•Onsite

About The Position

Columbia Hospitality is seeking a Marketing Manager supporting Colton House Hotel and Rock Creek Resort. This hands-on role combines strategic planning with day-to-day marketing execution across digital channels, social media, email, advertising, website management, and on-property marketing materials. The manager works closely with property leadership, ownership, and Columbia Hospitality teams to build brand awareness, engagement, and revenue, and serves as a marketing resource and strategic advisor for property leaders. The position leads marketing plans and budgets, guest-facing revenue-driving content, public relations, social media, digital campaigns, email marketing, website content, collateral, and creative agency projects. It also includes monitoring expenses, reporting on marketing performance, and participating in regular marketing, programming, and revenue calls. The role is based on site at Colton House Hotel in Austin, Texas. It is a full-time, exempt salaried position, typically working on site Monday through Friday, with limited evening and weekend commitments. Salary is dependent on experience.

Requirements

At least 5 years of marketing experience.
Bachelor’s degree in marketing, business, or equivalent.
Proven relationship management skills.
A balance of creative, technical, and analytical skills.
Strong organizational skills and attention to detail.
Conviction for creating and managing operating processes.
Ability to thrive in a fast-paced environment.
Effective project and personal management skills, including time management, planning, organizing, execution, and delivery of results.
Proficiency with Canva, InDesign, and other Adobe programs.
Proficiency with Microsoft Office Suite.

Responsibilities

Act as the marketing resource and point of contact for property leaders on marketing programs.
Lead and participate in regular marketing, programming, and revenue calls; understand business needs and advise on marketing strategies and tactics to drive revenue.
Develop annual marketing plans, marketing budgets, and owner presentations for assigned properties.
Adhere to annual budgets, oversee monthly expenses, ensure accurate forecasting aligned with projected revenues, and reconcile expenses with property leaders and the accounting team.
Lead strategy for guest-facing, revenue-driving content, including packages, promotions, and programs.
Oversee public relations efforts, including pitching activities, programming development, and coordination with third-party PR firms when applicable.
Oversee social media management across multiple property accounts, including posting and messaging strategy, content creation, brand representation, and community management.
Oversee digital marketing campaigns and ensure consistent branding and messaging across media channels; coordinate implementation with internal or third-party partners as needed.
Maintain property website content.
Create content and build email marketing campaigns incorporating revenue tracking and engagement metrics.
Produce property collateral, including menus, flyers, brochures, and signage.
Oversee creative agencies and timelines for websites, advertising, branding, brochures, direct mail, sales materials, and stationery packages.
Produce monthly performance reports on marketing activities.
Perform additional duties as assigned.

Benefits

Medical, dental, vision, and disability coverage with significant company contribution.
Company-contributed HSA/FSA plan.
Company-sponsored life insurance policies.
Employee Assistance Program.
PTO plan.
401(k) match.
Team member outings.
Columbia Cares volunteer opportunities.
Committee participation opportunities, including philanthropic and diversity/inclusion committees.
Upward mobility potential.
Discounted lodging, dining, spa, golf, and retail.
Third-party perks, including movie tickets and attractions.
Online learning platform.
Competitive wages.