Marketing Manager

Profitable Ideas Exchange•Bozeman, MT

25d•Hybrid

About The Position

The Marketing Manager at PIE is responsible for shaping how PIE presents itself in the market and driving firm growth in close collaboration with Business Development, Account Growth, and Client Experience teams. This role supports PIE’s marketing strategy, brand positioning, content and messaging, digital presence, and marketing operations, with a key focus on translating leadership vision into clear and compelling market-facing communication. This is a hands-on, player-coach role for a senior marketing leader with experience in professional services, understanding long, relationship-driven sales cycles and the importance of marketing in building credibility, clarity, and trust. While the Managing Director and Chief Client Officer establish the overall vision and direction, this role is tasked with translating executive vision and marketing strategy into an integrated marketing action plan. The marketing manager will build, prioritize, and execute the marketing strategy to bring that vision to life daily. The Marketing Manager acts as the strategic link between PIE’s services and the market, expected to personally handle critical aspects of writing, positioning, editing, content development, and campaign execution, in addition to leading and developing the marketing team.

Requirements

5–10+ years of marketing experience, ideally in professional services or complex B2B environments
Proven experience partnering closely with Business Development or sales teams
Strong background in service marketing, positioning, and go-to-market strategy
Exceptional writing and editing skills, with the ability to independently develop executive-ready content
Current fluency in AI, digital marketing, social metrics, discoverability, and emerging AEO/GEO considerations
High judgment, strong taste, and comfort operating with limited budgets and high expectations
Comfortable influencing senior stakeholders and driving consistency across leaders.
Proficiency in Microsoft Office (Excel, Word, Outlook)
Proficiency in Salesforce

Nice To Haves

A bachelor’s degree is preferred for this position.
Strong project and client management experience
PIE operates on Microsoft 365 platforms.

Responsibilities

Partner closely with Business Development, Account Growth, and Service Line leaders to support revenue growth across existing and emerging offerings.
Define and track meaningful marketing performance indicators appropriate for professional services and long sales cycles.
Develop executive-ready reporting that connects activity to engagement, influence, and brand momentum.
Drive meaningful visibility and inbound impact within a disciplined, ROI-minded marketing budget.
Manage PIE’s annual Growth Engine Summit including the development of clear KPIs and execution against those KPIs.
Support PIE’s brand presence across event lifecycle including invites, event experience and follow-ups.
Develop and execute an account-based marketing (ABM) approach for priority accounts.
Own the development of client success stories, case studies, and proof points.
Translate client work into compelling, market-ready narratives while respecting confidentiality.
Partner with Client Experience and Service Line leaders to capture outcomes, insights, and moments that matter.
Oversee programs that shape how clients and executive participants experience the PIE brand beyond delivery.
Ensure brand consistency and quality across channels, offerings, and client touchpoints.
Capitalize on PIE’s three books and in-house authors to support PIE’s brand and credibility in the market, driving outbound distribution of PIE’s publications.
Build and execute a plan to drive author eminence in the market through digital channels or speaking engagements.
Maintain a strong employer brand that is consistent and aligned with leadership and engages current and future employees in an authentic way.
Lead the team that delivers PIE’s Annual Report, in line with B Corp Certification.
Support the positioning and messaging for PIE’s services, programs, and offerings.
Translate complex, relationship-driven work into clear, compelling value propositions for senior decision-makers.
Partner with Service Line leaders to refine how offerings are described, packaged, and brought to market.
Develop and consistently update marketing-ready language and materials that BD and Account Growth teams can use confidently and consistently.
Apply an analytical lens to how PIE shows up in the market with a focus on consistent storytelling that reflects how PIE clients buy PIE services.
Lead the development of marketing content and a content calendar that directly enables growth.
Own and manage the PIE website(s), including messaging, structure, and ongoing optimization.
Manage delivery, execution, and success of the PIE-cast as a tool to support PIE’s marketing strategy and goals.
Personally review, edit, and refine external-facing copy to ensure clarity, consistency, and a strong, differentiated point of view.
Oversee PIE’s channel strategy across owned, earned, and shared platforms.
Manage marketing priorities and resource allocation.
Lead and develop internal and external marketing resources, including Social Media Coordinator, Graphic Design & Marketing Coordinator, and external partners and agencies.
Serve as the final gatekeeper for messaging, positioning, and external-facing quality.
Establish clear workflows, operating rhythms, and prioritization to keep marketing focused on growth impact.
Balance strategic leadership with hands-on contribution, particularly in writing, positioning, editing, and content development.
Complete other duties and responsibilities as assigned.
Build strong working relationships with Business Development, Account Growth, Service Line leaders, and Client Experience.
Develop a deep understanding of PIE’s services, clients, pipeline, and growth goals.
Clarify and standardize core messaging and value propositions across marketing and BD materials.
Establish clear content, channel, and ABM strategies aligned to growth priorities.
Audit and elevate existing marketing and service-line materials.
Define marketing metrics, workflows, and operating cadence.