About The Position

Point & Click Solutions (PNC), a provider of electronic medical records software for higher education institutions, is seeking a United States-based remote Marketing Manager. PNC serves large and complex university student health and counseling clinics. Its mission is to build software aligned with how campus care ecosystems operate, allowing clinicians to spend less time on administrative tasks and more time delivering care. The Marketing Manager will lead digital sales and marketing campaigns, identify and engage account prospects and upsell opportunities, measure campaign performance, manage website content and optimization, coordinate conference marketing logistics and materials, and work with clients on security reviews and related documentation. The role calls for a proactive, detail-oriented, accountable, coachable, and tenacious person who is comfortable working across functions in a lean, entrepreneurial organization. The successful candidate is hands-on, outcomes-driven, AI-forward, operationally reliable, and energized by building processes and working collaboratively. The expected base salary is $85,000, excluding bonus when applicable. Salary may vary based on market conditions, location, job-related skills, and experience.

Requirements

  • 2–5 years of experience in B2B marketing.
  • A track record of driving marketing programs from idea through execution, rather than only supporting them.
  • Demonstrated quantifiable results in outbound communications and SEO/AEO.
  • Experience with modern marketing tools, including HubSpot, LinkedIn, website tools, and email tools.
  • Experience building agentic AI into workflows.
  • Proactivity, attention to detail, accountability, coachability, and tenacity when faced with rejection.
  • Comfort working cross-functionally in a lean, entrepreneurial organization.
  • Self-starter with initiative and the ability to act without waiting for direction.
  • Hands-on approach and willingness to execute the work.
  • Outcomes-driven approach, tying marketing work to commercial objectives and measuring results.
  • Interest in using AI tools and building and deploying marketing agents.
  • Strong organization, consistency, reliability, and follow-through.
  • Builder mentality and ability to create structure and processes.
  • Collaborative team orientation and open communication.

Responsibilities

  • Lead digital sales and marketing campaigns using HubSpot, LinkedIn, Claude, and other tools.
  • Systematically map and target key account prospects and upsell opportunities.
  • Track campaign performance, including A/B testing and open and response rates.
  • Manage website content and optimize SEO, AEO, and GEO.
  • Coordinate conference logistics and arrange marketing materials.
  • Coordinate with clients on security reviews and other required documentation.
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