Marketing Manager

C.H. Robinson•Eden Prairie, MN

3d•Onsite

About The Position

C.H. Robinson is seeking a dynamic and innovative Marketing Manager to join their team. This individual contributor role will manage day-to-day marketing strategies to drive brand awareness, carrier engagement, and revenue growth. The role involves close collaboration with cross-functional teams to implement campaigns, analyze performance metrics, and contribute to the overall success of marketing initiatives. The position emphasizes in-person collaboration five days a week to foster creativity and produce impactful results through face-to-face interactions. This role offers an exciting opportunity to ensure marketing initiatives align with business goals, fostering a vibrant and impactful brand presence.

Requirements

A minimum of 2 years of marketing experience
Bachelor’s degree from an accredited college/university
Travel up to 10% domestically

Nice To Haves

Experience in start-up or Agency
Proficiency with marketing automation tools, CRM software, and Financial SaaS products
Strong understanding of digital marketing principles and tools
Excellent written and verbal communication skills
Creative thinker with strong problem-solving abilities
Ability to work independently and as part of a team in a fast-paced, matrixed environment
Strong analytical skills with data-driven marketing experience
Familiarity with the latest marketing trends and best practices
Ability to motivate and encourage change, achieving positive results in a large, dispersed organization
Values a diverse and inclusive work environment

Responsibilities

Develop and implement tailored marketing plans and campaigns for the logistics industry
Create engaging, high-quality content for social media, email marketing, blogs, press releases, and commercial utilization
Be carrier-centric, learning and leveraging voice of the carrier to drive relevant marketing messaging and content
Perform end-to-end project management, including drafting briefs, defining scopes, managing timelines, coordinating stakeholders, and ensuring timely execution
Track and report on marketing performance, providing insights on project status, completion, and ROI to internal stakeholders to drive continuous improvement
Understand market trends, competitor activity, and customer insights, using these findings to shape and optimize marketing tactics
Collaborate with internal teams, external agencies, and stakeholders to ensure brand consistency, high-quality execution and execute marketing initiatives

Benefits

Three medical plans which include Prescription drug coverage
Enhanced Fertility benefits
Flexible Spending Accounts
Health Savings Account (including employer contribution)
Dental and Vision
Basic and Supplemental Life Insurance
Short-Term and Long-Term Disability
Paid observed holidays
2 paid floating holidays for U.S. hourly employees
Flexible Time Off (FTO) offered to U.S. salaried employees — no accruals and no caps.
Paid Time Off (PTO) offered to all other employees in the U.S. and Canada
Paid parental leave
Paid time off to volunteer in your community
Charitable Giving Match Program
401(k) with 6% company matching
Employee Stock Purchase Plan