Manager Marketing | Rock Creek Resort, Red Lodge, MT
About The Position
Columbia Hospitality is seeking a Marketing Manager to support Colton House Hotel and Rock Creek Resort. This hands-on role combines strategic planning with day-to-day marketing execution across digital channels, social media, email, advertising, website management, and on-property marketing materials. The manager works closely with on-site leadership, ownership, and Columbia Hospitality teams to build brand awareness and engagement and drive revenue. The Marketing Manager serves as the marketing resource and point of contact for property leaders, advising them on marketing strategy and tactics. The role includes developing annual marketing plans and budgets, overseeing marketing activities and expenses, creating guest-facing revenue-driving content, and managing marketing performance reporting.
Requirements
- At least 5 years of marketing experience.
- Bachelor’s degree in marketing, business, or equivalent.
- Proven relationship management skills.
- A balance of creative, technical, and analytical skills.
- Strong organizational skills and attention to detail.
- Conviction for creating and managing operating processes.
- Ability to thrive in a fast-paced environment.
- Effective project and personal management skills, including time management, planning and organizing, execution, and delivery of results.
- Proficiency with Canva, InDesign, and other Adobe programs.
- Proficiency with the Microsoft Office Suite.
Responsibilities
- Act as the marketing resource and point of contact for property leaders on marketing programs.
- Lead and participate in regular marketing, programming, and revenue calls to understand business needs and provide guidance on strategies and tactics to drive revenue.
- Lead the development of annual marketing plans, marketing budgets, and owner presentations for assigned properties.
- Adhere to annual budgets and oversee monthly expenses to ensure accurate forecasting aligned with projected revenues; reconcile expenses monthly with property leaders and the accounting team.
- Lead strategy for guest-facing, revenue-driving content, including packages, promotions, and programs.
- Oversee public relations efforts, including pitching activities, programming development, and coordination with third-party PR firms when applicable.
- Oversee social media management, including posting and messaging strategy, content creation, brand representation, and community management for multiple accounts per property.
- Oversee digital marketing campaigns and ensure appropriate branding and messaging across media channels, coordinating implementation with internal or third-party partners as needed.
- Maintain property website content.
- Create content and build email marketing campaigns that incorporate revenue tracking and engagement metrics.
- Produce property collateral, including menus, flyers, brochures, and signage.
- Oversee creative agencies’ timelines and creation of websites, advertising, branding, brochures, direct mail, sales materials, and stationery packages.
- Serve as a strategic marketing advisor for property leaders.
- Produce monthly performance reports on marketing activities.
- Perform additional duties as assigned.
Benefits
- Medical, dental, vision, and disability coverage with significant company contribution
- Company-contributed HSA/FSA plan
- Company-sponsored life insurance policies
- Employee Assistance Program
- PTO plan
- 401(k) match
- Team member outings
- “Columbia Cares” volunteer opportunities
- Committee participation opportunities
- Upward mobility potential
- Discounted lodging, dining, spa, golf, and retail
- Third-party perks, including movie tickets and attractions
- Online learning platform
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What This Job Offers
Job Type
Full-time
Career Level
Manager
