MARKETING MANAGER

Performix • Rochester, MN

47d • Onsite

About The Position

This is a 10-month contract position for a Marketing Manager in Rochester, MN. The role involves developing and managing marketing strategies and budgets, implementing tactical marketing programs, and utilizing comprehensive digital marketing skills. The ideal candidate will have experience in growth marketing, a strong analytical and communication ability, and an entrepreneurial approach. They should be able to work independently, influence stakeholders at all levels, and use insights and data to improve customer experience. Collaboration, critical thinking, creativity, and a commitment to meeting deadlines are essential. Experience in health system demand generation leadership, strategic thinking beyond tactics, and coaching senior specialists are highly valued.

Requirements

• 5 years of marketing experience
• Experience in all aspects of developing and managing marketing strategies and budgets
• Project management experience in implementing tactical marketing programs
• Comprehensive digital marketing skills
• Bachelor's degree in Business Administration or related field

Nice To Haves

• Experience with growth marketing, with proven track record of driving adoption, engagement, or retention
• Excellent analytical and communication skills
• Entrepreneurial approach, high tolerance for ambiguity
• Ability to work independently, influence, and communicate across all levels of management in both marketing and cross-functional teams
• Passion for consumers, with a demonstrated ability to use insights and data to improve the customer experience
• Collaborative communication skills
• Possess ability to engage with all stakeholders, internally and externally, to facilitate cross-functional collaboration and successfully manage diverse teams through effective verbal and written communications
• Technological and digital marketing skills
• Possess contemporary knowledge of digital tools, platforms and channels and a good understanding of marketing technology
• Critical thinking skills
• Have the ability to understand dynamic and sensitive situations and problems, identify cause and effect relationships and develop effective strategies
• Analytical skills
• Possess agility with analytical tools and have the ability to process, analyze and utilize large quantities of data efficiently
• Creativity and innovation
• Think out of the box and be able to develop new concepts and devise unique marketing campaigns
• Personal Motivation - A commitment to meeting deadlines with a high-quality product
• Sense of urgency, a strong work ethic, flexibility, and creativity
• Health system demand generation leadership experience
• Strategic thinker
• Interpret the needs of the practice and not just deliver exactly what they ask for
• Coaching experience
• Master’s degree

Responsibilities

• Developing and managing marketing strategies and budgets
• Implementing tactical marketing programs
• Driving adoption, engagement, or retention through growth marketing
• Using insights and data to improve the customer experience
• Facilitating cross-functional collaboration and managing diverse teams
• Applying contemporary knowledge of digital tools, platforms, and channels
• Understanding marketing technology
• Identifying cause and effect relationships and developing effective strategies
• Processing, analyzing, and utilizing large quantities of data efficiently
• Developing new concepts and devising unique marketing campaigns
• Meeting deadlines with a high-quality product
• Coaching senior specialists to hone their marketing skillsets

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level