Marketing Manager

Coverflex

1d•Remote

About The Position

Coverflex is seeking a Marketing Manager to own the full marketing engine in Spain, including campaigns, SEO, content, events, social, and PR. This role is crucial for building the company's presence in the Spanish market. The ideal candidate will be a strategic doer, proactive, ownership-driven, editorially sharp, calm under pressure, and a confident people leader. The role requires operating with high autonomy and collaborating across teams, countries, and languages. The company emphasizes making compensation work for everyone through its platform for benefits, meal allowance, insurance, and more.

Requirements

Owned a full marketing workstream (campaigns, SEO, events, content, social, PR) and can demonstrate planning, execution, and measurement.
Fluent in both Spanish and English (written and spoken).
Managed or mentored at least one junior team member.
Navigated a CMS (Webflow or equivalent) and published or updated content independently.
At least 5 years in marketing management roles, ideally in B2B SaaS.
Ability to operate with high autonomy and make decisions independently.
Native Spanish speaker and fully fluent in English.

Nice To Haves

Knowledge of the HR tech, benefits, or fintech space.
Understanding of the buyer behind HR tech, benefits, or fintech decisions.
Existing PR contacts or a media network in Spain.
Experience running B2B lifecycle marketing or lead gen funnels.
Understanding of sales handoff processes.
Public-facing profile (speaker, webinar host, active LinkedIn presence).
Portfolio or examples of previous campaign, content, or SEO work.

Responsibilities

Own the full marketing engine in Spain: campaigns, SEO, content, events, social, and PR.
Deliver the Q3–Q4 2026 marketing calendar on track.
Establish a consistent SEO and content output pipeline with monthly targets hit.
Grow qualified inbound from Spain (MQLs) vs. the prior period.
Launch at least one PR or brand activation with measurable reach.
Manage a junior team member.
Hold the team together and make calls independently during the Head of Marketing's absence.
Collaborate cross-functionally across teams, countries, and languages.