Marketing Manager - PD Products Portfolio

Vantive•Deerfield, IL

35d•$108,000 - $148,000•Hybrid

About The Position

Vantive is seeking a Marketing Manager responsible for the planning, execution, and performance management of Peer-to-Peer programming. This role is crucial for supporting growth in the Chronic business, commercial execution, and collaborating with internal and external stakeholders. The role also manages the end-to-end execution of storing and printing digital and printed collateral for the US Chronic Commercial organization. The manager will execute key marketing programs, primarily focused on Healthcare Professionals, coordinate across functions, establish relations with HCPs, vendors, and external agencies, develop project plans, and execute marketing initiatives to support the PD business growth. Performance evaluation of initiatives and process improvement recommendations are also key responsibilities. The ideal candidate has prior experience in marketing functions including communications, branding, events, promotions, and digital marketing, and is a highly organized multitasker capable of managing diverse projects to meet deadlines. This role requires a collaborative, organized, and strong project manager who can operate independently in a matrixed environment, manage external stakeholders, and continuously optimize performance through data, innovation, and operational excellence.

Requirements

Bachelor’s degree in business, Marketing, or related field
3-5 years of experience in marketing, project management, or event management (healthcare/pharma or highly regulated industry preferred)
Demonstrated experience collaborating with medical professionals
Strong vendor management, negotiation, and stakeholder engagement skills
Ability to manage multiple complex projects simultaneously with high attention to detail
Strong project and program management capabilities
Business acumen with excellent communication skills (written and verbal)
Ability to lead independently and thrive in fast-paced, matrixed environments
Analytical mindset with ability to translate data into actionable insights
Skilled at influencing stakeholders without direct authority
Adaptable, proactive, and solutions-oriented
Proficient in Microsoft 365 and key tools (e.g., project management platforms – Monday.com, Salesforce, Engage)

Nice To Haves

Knowledge of compliance frameworks (e.g., PhRMA, Sunshine Act, CFR) preferred

Responsibilities

Translate programming strategy into high-impact tactics that drive awareness, engagement, and execution
Design differentiated, insight-driven customer experiences using analytics, post-event reporting, and event metrics to optimize ROI
Identify and implement new and updated presentations for stakeholders to utilize for the programming
Partner with colleagues to shape technology strategy, updated models, and cost optimization opportunities
Evolve, track, analyze, summarize, and communicate performance metrics (engagement, leads, ROI) across events
Apply insights to improve future strategies and execution
Champion innovation, experimentation, and continuous improvement across the peer-to-peer programming portfolio
Lead end-to-end execution of storing, printing, and shipping US marketing collateral
Management of internal and external databases supporting US marketing collateral
Ownership of printing process for key collateral
Compliance and regulatory adherence
Function as primary point of contact for key vendors
Monitor budgets proactively and ensure financial discipline