Marketing Manager

EOS Hospitality•Manchester, VT

4h•$65,000 - $75,000•Onsite

About The Position

The Marketing Manager plays a key role in bringing the resort's brand and guest experience to life through strategic marketing initiatives, compelling content, and integrated campaigns. Reporting to the Director of Sales & Marketing and working closely with the EOS Regional Marketing team, this position is responsible for executing the annual marketing plan, managing day-to-day marketing activities, and supporting revenue growth through brand awareness, guest engagement, and demand generation. The ideal candidate is both a strategic thinker and hands-on marketer who thrives in a fast-paced hospitality environment. They possess strong creative instincts, digital marketing expertise, and exceptional organizational skills, with a passion for storytelling and delivering memorable guest experiences. This is an onsite position located in Manchester, Vermont.

Requirements

3+ years of marketing experience, preferably within hospitality, resorts, hotels, travel, or lifestyle brands.
Strong understanding of digital marketing, content creation, social media, email marketing, and brand management.
Experience working with marketing agencies, influencers, and media partners.
Proficiency with Canva and/or Adobe Creative Suite, content management systems, email marketing platforms, and marketing analytics tools.
Excellent written and verbal communication skills.
Highly organized with the ability to manage multiple projects and deadlines.
Creative, collaborative, and solutions-oriented mindset.
Ability to work occasional evenings and weekends in support of resort events and activations.

Responsibilities

Execute integrated marketing campaigns that support occupancy, revenue, and brand objectives.
Manage the marketing calendar, ensuring timely execution of promotions, seasonal offers, events, and resort activations.
Monitor campaign performance and leverage data-driven insights to optimize results and maximize ROI.
Support local marketing initiatives, partnerships, sponsorships, and community engagement opportunities.
Develop and coordinate marketing content across website, email, social media, digital advertising, print collateral, and third-party platforms.
Manage website updates, digital listings, and online content to ensure brand consistency and property visibility.
Collaborate with agency partners on social media, digital advertising, public relations, and content development.
Ensure all marketing materials and communications align with brand standards and visual identity guidelines.
Assist with resort photography, video production, and content asset management.
Maintain consistent brand messaging across all guest touchpoints and resort outlets.
Support influencer partnerships, media stays, and earned media opportunities.
Develop marketing support for resort events, seasonal programming, and guest experiences.
Partner with operations teams to promote resort amenities, including dining, spa, activities, and special events.
Create initiatives that drive guest engagement, loyalty, and repeat visitation.
Partner with resort leadership and department heads to identify marketing opportunities and support business goals.
Serve as the primary on-property liaison for external marketing, social media, PR, and creative agency partners.
Prepare regular reports on campaign performance, market trends, and marketing initiatives for leadership review.

Benefits

State VT Sick time for all employees
Generous PTO plan
10 paid Holidays for full-time status employees
EOS Family Matters Program of 3+ months fully paid parental leave for new parents
Retirement savings option of 401k with employer match of up to 4% for all employees
Complementary $25K in Life insurance
$1K/mo. in long-term disability coverage for full-time employees
Optional additional Disability, Life and AD&D, Critical Illness, and Accident Insurance options
Company-funded Employee Assistance Program for life challenges and mental health resources
Additional Health & Wellness benefits including prescription and gym membership discounts
Competitive wages with ongoing market analysis
Annual performance evaluations with eligible compensation adjustments
EOS Employee/Immediate Family Lodging Rates as low as $59 per night
EOS Friends and Family Lodging Discounts
EOS Dining Discount of 50% Off F&B at EOS Hospitality portfolio locations during travel
Discounted lodging rates from New England Inn & Resort Association partners
Pathways for growth and professional development including structured training and EOS Educational Reimbursement Program
Internal referral bonus programs up to $500 per referral
Incentive opportunities for both hourly and managerial roles
Supportive, open workplace culture with flexible and understanding work-life equality