Marketing Manager

InfoConsulting Group

17d • Hybrid

About The Position

InfoConsulting is seeking an experienced Marketing Manager to build and lead its in-house marketing function in Australia and New Zealand (ANZ). This newly created, standalone role offers significant autonomy to own everything from pipeline-generating campaigns to brand positioning, events, and digital presence. The successful candidate will report to the Managing Director ANZ and collaborate closely with the sales team, converting business growth priorities into effective marketing strategies and activities. The role is crucial for driving both external market presence and internal team culture through events and communications.

Requirements

• Demonstrated marketing experience spanning strategy and hands-on delivery, ideally in software, technology or an agency environment.
• Exposure to B2B, SaaS, ERP or Asset Management sectors.
• Experience owning lead-generation campaigns, events and digital/social channels end-to-end, without a supporting team.
• A track record partnering directly with sales/BD to convert campaigns into measurable pipeline.
• Experience managing a discretionary marketing budget end-to-end, with demonstrated ROI improvement.
• Hands-on experience building corporate template suites.
• Experience planning sponsored events, all-hands forums or employee conferences.
• Unrestricted Australian working rights.
• Based in Brisbane (preferred) or Melbourne, with approx. 10–20% domestic travel for client events, conferences and leadership meetings.

Nice To Haves

• Experience marketing enterprise software, ERP or IT consulting services.
• Exposure to the IFS, SAP, Oracle or Microsoft Dynamics ecosystem, or global/matrixed brand teams.

Responsibilities

• Lead generation & pipeline support: Build and coordinate campaigns to convert market interest into qualified, sales-accepted opportunities.
• Track marketing-sourced pipeline against quarterly targets and campaign-to-opportunity conversion.
• Brand awareness & market positioning: Lift InfoConsulting's ANZ visibility beyond global, product-led messaging, keeping positioning locally relevant and consistent.
• Drive customer case studies and whitepapers that promote the ANZ business.
• Brand assets, templates & corporate communications: Own the ANZ template library and quality-control corporate communications.
• Keep proposals, decks and customer-facing material on-brand and current.
• Events, conferences & sponsorship: Own marketing support for conferences, seminars and booths end-to-end, including post-event lead follow-through.
• Internal events, town halls & business reviews: Plan and deliver the annual ICAU Ignite conference, monthly town halls and quarterly business reviews – venues, agendas, content and logistics.
• Digital & social media: Manage social media and webinar planning, maintaining a steady rhythm of external-facing activity.
• Marketing operations, budget & vendor management: Turn ideas into delivered output with minimal oversight, managing external suppliers and making the marketing budget work harder.

Benefits

• A function to build from the ground up - real autonomy over strategy, budget and delivery, in a newly created, standalone role at a genuine inflection point in our ANZ growth.
• Flexibility - part-time or flexible arrangements considered (0.6–1.0 FTE) for the right candidate.
• A genuine seat at the table - work closely with ANZ leadership and sales, with global brand support where useful, shaping how InfoConsulting shows up across the region.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed