Marketing Manager

Omni Hotels & Resorts•Tallahassee, FL

6d•Onsite

About The Position

The Marketing Manager is responsible for executing proactive, measurable, and effective marketing tactics that help maximize revenue and increase guest interaction for Omni Orlando Resort at ChampionsGate. The Marketing Manager is also responsible for generating a greater awareness of the property and brand on a local and national level.

Requirements

Minimum of 2 years of experience in a Marketing position.
Hospitality experience preferred.
Bachelor’s Degree preferred preferably in communication or marketing.
Strong understanding of marketing processes, to include experience managing promotions and advertising.
Must be a self-starting team player that contributes positive energy.
Experience with e-mail marketing programs and website CMS tools.
Strong work ethic, interpersonal skills and the ability to work in a team oriented environment.
Excellent ability to conduct group presentations, written and oral.
Strong writing and proofreading skills.
Ability to manage multiple priorities and reprioritize when necessary.
Demonstrated ability to tie strategies and planned actions to results.
Developed computer proficiencies, to include Microsoft Excel, Word, Publisher, PowerPoint and Outlook.
Graphic design skills preferred.
Must be able to work nights and weekends as needed for promotional events.
Position requires up to 5% travel.

Responsibilities

Manage e-mail marketing program on behalf of resort.
Act as a liaison in ordering all marketing and Sales related printing projects, such as brochure materials, posters, ads, direct mail pieces, invitation, promotional items, etc.
Coordinate all elements for new signage and in-room collateral (to include design, copy, photography and output).
Assist in the development and execution of promotions and packages including direct mail and guest packages.
Proof and edit all collateral before processing print requests.
Work with corporate PR and agency team to effectively promote resort.
Maintain effective relationship with PR agency and partner to evaluate and leverage local and national opportunities to increase brand awareness.
Create, develop and retain relationships with local media representatives, photographers and writers.
Serve as a point of contact for all promotional partnerships.
Active participation in industry, community and social organizations to increase resort’s community visibility and enhance involvement perception.
Ensure resort activity and associate accomplishments are brought to the attention of the corporate offices and mentioned in company publications.
Ensure that listings in directories and magazines are accurate and current.
Maintain current information on Omni Orlando Resort at ChmapionsGate website.
Promptly respond to all media requests, provide accurate information, offer imagery and quotes when appropriate.
Acts as point of contact for photography shoots. Coordinate shot schedule, notify necessary departments.
Complete VIP welcome cards and amenity requests for all media and marketing related guests.
Maintain and manage inventory of all sales collateral.
Code all Marketing related invoices.
Attend monthly department meetings.
Complete other duties as assigned by management.