Marketing Manager

Direct Edge Media, Inc.Anaheim, CA
$80,000 - $95,000

About The Position

Direct Edge Media helps some of the nation's most recognizable brands show up, stand out, and connect with their customers. Since 2001, we have combined traditional print manufacturing expertise with proprietary SaaS Print-on-Demand technology, warehousing and inventory management solutions, and a creative agency mindset to deliver innovative marketing and communication solutions at scale. From large-format graphics, branded environments, and retail marketing programs to print-on-demand technology, fulfillment solutions, and nationwide campaign execution, we help bring ideas to life and create meaningful brand experiences for our customers. With operations across California, Colorado, and Texas, Direct Edge is entering an exciting phase of growth and transformation. We are expanding our brand, strengthening customer relationships, investing in our people, and creating new opportunities to support our long-term growth objectives. Our culture is built on creativity, collaboration, accountability, continuous improvement, and celebrating our collective successes. If you're looking for an opportunity to make an impact, bring ideas to life, and help shape the future of a growing organization, Direct Edge offers the opportunity to do exactly that. Direct Edge Media is seeking a creative, driven, and results-oriented Marketing Manager to help grow our brand, generate leads, support sales efforts, and increase market awareness. This is a highly visible role with the opportunity to build and shape marketing at a growing company. We are looking for someone who can think strategically, execute tactically, and bring fresh ideas that help strengthen customer relationships, increase engagement, expand market presence, and support long-term business growth. Success in this role means increasing brand awareness, supporting lead generation efforts, strengthening customer engagement, enhancing Direct Edge's market presence, and helping create opportunities that contribute to revenue growth. The ideal candidate is equally comfortable developing marketing strategy, creating content, planning events, supporting sales initiatives, managing digital channels, and rolling up their sleeves to execute.

Requirements

  • Bachelor's Degree in Marketing, Communications, Business, or related field.
  • 3+ years of marketing, branding, communications, business development support, or related experience.
  • Experience developing and executing marketing campaigns that drive engagement and business growth.
  • Strong content creation, branding, storytelling, and communication skills.
  • Experience managing social media platforms, websites, and digital marketing initiatives.
  • Experience creating professional marketing collateral, presentations, and customer-facing communications.
  • Advanced proficiency with Adobe Creative Suite, PowerPoint, and related marketing tools.
  • Strong organizational, project management, and time management skills.
  • Ability to manage multiple priorities while maintaining quality and meeting deadlines.
  • Strong business acumen and understanding of how marketing supports customer growth and revenue generation.
  • Creative, curious, and proactive.
  • A self-starter who brings ideas, identifies opportunities, and takes ownership.
  • Comfortable working independently while collaborating across departments.
  • Equally capable of developing strategy and executing day-to-day activities.
  • Passionate about building, improving, and creating something meaningful.
  • Energized by growth, change, and the opportunity to make a visible impact.

Responsibilities

  • Develop and execute marketing initiatives that support brand awareness, customer engagement, lead generation, and business growth.
  • Partner closely with Sales leadership to support customer acquisition, retention, and revenue-generating opportunities.
  • Create marketing campaigns that showcase Direct Edge's capabilities, solutions, technology, and expertise.
  • Develop sales collateral, presentations, case studies, customer success stories, capability statements, and other customer-facing materials.
  • Research market trends, customer insights, and competitive activity to identify opportunities for growth and differentiation.
  • Strengthen and maintain a consistent brand presence across all customer, employee, and public-facing communications.
  • Increase market visibility through creative marketing campaigns, storytelling, and strategic outreach efforts.
  • Identify opportunities to elevate Direct Edge's presence within key industries, target markets, and customer segments.
  • Tell the stories that showcase our people, customers, culture, capabilities, innovation, and impact.
  • Manage and grow Direct Edge's presence across LinkedIn, Facebook, Instagram, YouTube, and emerging digital platforms.
  • Develop and maintain a content strategy and marketing calendar aligned with business objectives.
  • Create compelling written, visual, and multimedia content that drives engagement and strengthens brand awareness.
  • Maintain and continuously improve company website content and overall digital presence.
  • Monitor marketing performance, website traffic, and social media engagement to identify opportunities for improvement.
  • Plan and execute trade shows, customer events, open houses, networking opportunities, facility tours, recruiting events, and community engagement initiatives.
  • Coordinate event logistics, promotional materials, vendor relationships, and communications.
  • Identify opportunities for sponsorships, partnerships, industry involvement, and community outreach that align with company goals.
  • Help strengthen Direct Edge's visibility and reputation within the industries and communities we serve.
  • Partner with Human Resources to support recruiting, employee engagement, culture initiatives, and employer branding efforts.
  • Develop content that highlights employee achievements, company culture, community involvement, and career opportunities.
  • Assist with internal communications, newsletters, company announcements, and organizational updates.
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