Marketing Manager, Sports Medicine AET (Mississauga, Ontario, Canada)

Smith+Nephew•Mississauga, ON

11d•Hybrid

About The Position

Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living. As a Marketing Manager, you will be a specialist within the Sports Medicine with a focus on our Enabling Technologies portfolio. We are proud to make a significant difference in people’s lives around the world. This role reports to the Canada Sports Medicine (SPM) Business Unit Director. As our Marketing Manager, you will be the strategic leader of their portfolio to deliver top line revenue, profitability, and bottom-line budget targets. You will be responsible for formulating a portfolio strategy and roadmap, creating launch plans and marketing programs to inspire and motivate the sale steam to deliver annual revenue targets and portfolio performance. Smith+Nephew is a global medical technology company. We design and manufacture technology that takes the limits off living. We support healthcare professionals to return their patients to health and mobility, helping them to perform at their fullest potential. From our first employee and founder, T.J. Smith, to our team today, it’s our people who make Smith+Nephew a unique place. Yes, we love to innovate and develop exciting technologies, and we offer competitive salaries and progressive benefits. But it’s our culture - of Care, Collaboration and Courage - that really sets us apart. Through a spirit of ownership and can-do attitude we work together to win. We’re a company of people who care about each other, about our customers and their patients, and about our communities. Together, we fulfill our shared purpose of Life Unlimited.

Requirements

Ability to develop and execute strategic marketing plans for a product portfolio, partnering closely with senior marketing leadership and cross‑functional teams
Strong collaboration skills to work effectively with Sales, Operations, Finance, Regulatory, Clinical, Compliance, Legal, and Global/US Marketing teams
Proven experience leading local product launches, regionalizing global marketing materials, and delivering programs that drive customer demand and adoption
Deep understanding of product portfolios, competitive landscapes, and market dynamics, with the ability to translate insights into effective sales enablement tools
Experience gathering and analyzing market intelligence, including in‑market presence, customer insights, and trend analysis to inform strategy and forecasting
Ability to support medical education initiatives, engage key opinion leaders, and incorporate voice‑of‑customer feedback into marketing strategies
Experience collaborating on RFPs, pricing strategies, contract submissions, and capital sales initiatives
Ability to manage portfolio performance, monitor key metrics, and support demand forecasting and supply planning
Strong analytical, problem‑solving, and critical‑thinking skills, with the agility to pivot quickly in response to market changes
Excellent written and verbal communication skills, with the confidence to influence stakeholders at all levels
Proven ability to manage multiple initiatives simultaneously in a fast‑paced environment
Bachelor’s degree
2–5 years of experience in marketing, sales, or product management within healthcare or medical devices
Knowledge of the Canadian healthcare system
High‑energy, collaborative mindset with an entrepreneurial approach to innovation
Willingness and ability to travel up to 30%, primarily within Canada
All field sales professionals who are required to gain entry into healthcare facilities to perform the basic remit of their role must successfully complete the credentialing process and comply with the requirements of those facilities they support, which can include adherence to any established vaccine protocols

Nice To Haves

MBA
Orthopaedics experience strongly preferred
Bilingual English/French is an asset

Responsibilities

Be the strategic leader of their portfolio to deliver top line revenue, profitability, and bottom-line budget targets
Formulate a portfolio strategy and roadmap
Create launch plans and marketing programs to inspire and motivate the sale steam to deliver annual revenue targets and portfolio performance
Develop and execute strategic marketing plans for a product portfolio, partnering closely with senior marketing leadership and cross‑functional teams
Lead local product launches
Regionalize global marketing materials
Deliver programs that drive customer demand and adoption
Gather and analyze market intelligence, including in‑market presence, customer insights, and trend analysis to inform strategy and forecasting
Support medical education initiatives
Engage key opinion leaders
Incorporate voice‑of‑customer feedback into marketing strategies
Collaborate on RFPs, pricing strategies, contract submissions, and capital sales initiatives
Manage portfolio performance
Monitor key metrics
Support demand forecasting and supply planning