Marketing Manager, Email & Martech
sephora.com•San Francisco, CA
•$117,895 - $131,765•Hybrid
About The Position
As Marketing Manager, Email & MarTech, you'll be the strategic force behind cutting-edge email campaigns and marketing technology innovation that connects millions of clients to the beauty they love. The work you do will impact beauty, as you translate business objectives into technology-enabled marketing solutions that drive engagement, personalization, and channel growth. You'll manage a team that's united in beauty, supported by those who are equally passionate about delivering innovative, data-driven client experiences at scale.
Requirements
- 4+ years of experience in email and digital marketing, retail preferred
- 3+ years of strong understanding of email best practices, including segmentation and personalization
- Proven ability to manage multiple high-visibility programs in a fast-paced, deadline-driven environment
- Strong strategic and analytical skills, with experience using reporting tools to drive action
- High attention to detail with excellent organizational and project management capabilities
- Excellent written, verbal, and presentation skills with proficiency in Microsoft Office (PowerPoint, Word, Excel)
- Ability to collaborate cross-functionally and navigate ambiguity across teams, projects, and priorities
Responsibilities
- Own the strategy, execution, and optimization of complex email campaigns supporting Makeup, Loyalty, and value programs
- Build strong cross-functional relationships to provide email strategy, channel best practices, and performance-based recommendations
- Define segmentation strategies to expand personalization and drive deeper channel engagement
- Collaborate with Email Marketing Operations to QA emails, ensuring flawless content, linking, and tracking
- Support the execution and adoption of strategic Email MarTech initiatives in partnership with Product Management, Engineering, Analytics, and technology vendors
- Translate business objectives into technology-enabled marketing solutions leveraging customer data architecture, automation, and campaign orchestration capabilities
- Identify, prioritize, and execute experimentation opportunities including AI-enabled capabilities, dynamic content, and emerging technologies
- Stay at the forefront of email marketing technology and industry innovation, proactively evaluating new tools and best practices
- Analyze email performance across all KPIs to inform campaign strategies and surface key trends
- Consolidate and socialize wins, test results, and future recommendations with stakeholders
Benefits
- Medical coverage
- Dental coverage
- Vision coverage
- Disability insurance
- Life insurance
- 401k with 4% match
- FSA programs
- HSA programs
- Student Debt Retirement plan
- PTO
- Flexibility
- Protected leave
- Training
- Development
- Tuition reimbursement
- 30% discount on all merchandise/services
- Opportunities for free product or “gratis”
- Flash sale discounts on LVMH brand products
- Free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse
- Volunteer and donation matching
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
