Marketing Manager - E-Commerce

TTI, Inc.•Toronto, ON

3d•CA$80,000 - CA$88,000•Onsite

About The Position

At TTI, people come for the opportunity and stay for the culture! Techtronic Industries Inc. | Milwaukee® is seeking a passionate and driven Marketing Manager for E-Commerce to lead the development and execution of the e-commerce growth strategy for Home Depot Canada. This role is responsible for leveraging digital retail media capabilities and site functionality to build high-impact, data-driven marketing strategies that drive growth across Milwaukee’s online assortment at homedepot.ca. The ideal candidate is a self-starter with strong commercial acumen, proven ability to set and exceed targets, and experience delivering results through structured, goal-oriented execution. You will build strong relationships across internal teams and Home Depot partners while influencing cross-functional initiatives that shape the digital customer experience. TTI Canada is a global leader in power tools, accessories and hand tools, known for its innovative products, world-class brands, and an unrelenting commitment to operational excellence. Our culture is built on respect, integrity, and social responsibility, with our people at the core of our success. We reward creative thinking and encourage self-development, supporting growth and leadership.

Requirements

Minimum 2 years’ experience working in Marketing and/or E-Commerce.
Bachelor’s degree in marketing, advertising, or communications is preferred.
Big box retailer experience
Exceptional communication skills in all forms including written, verbal, and presentations
Up to date with the latest trends and best practices in online marketing and brand development.
Proven project management and time management skills with strong attention to detail.
High degree of resourcefulness, flexibility, and adaptability.

Responsibilities

Lead the strategy, execution, optimization, and performance measurement of integrated Orange Apron Media campaigns at Home Depot, driving traffic, brand awareness, engagement, and sales through onsite and offsite digital channels.
Own the e-commerce growth strategy for Milwaukee on homedepot.ca, partnering with internal teams and Home Depot stakeholders to identify and unlock new growth opportunities.
Ensure Milwaukee products and content are accurately represented and optimally merchandised across homedepot.ca, delivering a best-in-class digital shopping experience.
Improve the end-to-end online customer journey by optimizing search, product content, brand pages, product attribution, and site navigation.
Lead execution of all digital marketing initiatives with Home Depot, ensuring campaigns are delivered on time, aligned to brand standards, and fully leverage available retail media opportunities.
Drive omnichannel growth by identifying and activating opportunities that connect in-store and online experiences to increase traffic, conversion, and customer engagement.
Develop and execute go-to-market strategies for new product launches across Home Depot’s digital ecosystem to maximize visibility and sales impact.
Partner with Home Depot marketing teams to secure incremental exposure and maximize Milwaukee’s presence across retailer-owned channels.
Analyze sales performance, customer insights, market trends, and competitive activity to identify risks, opportunities, and inform future growth strategies.
Conduct ongoing competitive benchmarking of retailer and manufacturer websites to ensure Milwaukee and Home Depot deliver a best-in-class digital experience.