Marketing Manager - Culinary Programs

AramarkPhiladelphia, PA
Hybrid

About The Position

As the Marketing Manager – Culinary Programs, you will serve at the intersection of culinary innovation, brand storytelling, and guest experience, partnering directly with Aramark’s culinary, operations, and marketing leaders. Your work will be seen, felt, and experienced by millions of guests traveling throughout the United States. This is a rare opportunity to shape the future of on-board dining for one of the most recognized transportation brands in the United States. You will help bring food programs to life through compelling visuals, menus, signage, digital content, and storytelling, translating consumer insights and culinary vision into clear, engaging customer-facing experiences. This position will influence how guests experience food on one of the most traveled rail networks in the country, while leveraging the full scale, creativity, and resources of Aramark. Backed by Aramark’s global culinary expertise and operational scale, this role blends creative marketing, food, brand, and guest experience on a national scale, with direct ownership over how millions of travelers experience on-board dining with real-world execution. This role is built for someone who believes food is culture, experience, and brand, not just product. You will help define how millions of guests experience dining on one of the most recognizable rail networks in the country, partnering directly with chefs and operators to turn culinary ideas into tangible, guest-facing moments. With the scale of Aramark behind you and the visibility of the platform in front of you, your work will shape menus, storytelling, and experiences that are executed daily, not theorized. If you are driven by food, energized by collaboration, and ready to see your ideas come to life at scale, this role offers a rare opportunity to leave a visible, lasting mark on a national culinary program. This role offers meaningful exposure to senior Aramark leadership, with clear pathways into broader culinary, brand, or enterprise marketing leadership roles.

Requirements

  • 5+ years of experience in a marketing role within foodservice or hospitality
  • Proven experience working directly with culinary teams and understanding how to bring food concepts to market.
  • Experience in airline catering or flight kitchen environments is a strong plus.
  • Strong project management skills with the ability to manage detailed timelines and multiple priorities.
  • Exceptional written, verbal, and presentation communication skills.
  • Comfort operating in a highly matrixed, cross-functional environment.
  • Strong understanding of menu design, regional and NEC food trends, and the current restaurant landscape.
  • Working knowledge of product costing, scalability, and operational feasibility in high-volume environments.
  • Travel throughout the Northeast Corridor is a core part of the role, providing direct exposure to on-board service, culinary execution, and the guest journey.
  • Valid driver’s license and vehicle
  • Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.

Responsibilities

  • Drive menu innovation, product storytelling, and First Class culinary experiences across Aramark's Food & Beverage operation.
  • Translate culinary vision into menus, signage, service guides, digital boards, videos, and promotional materials.
  • Develop and execute marketing materials, presentations, and client-facing collateral that elevate program visibility and guest engagement.
  • Partner on campaign development, seasonal promotions, limited-time offers (LTOs), and new program launches.
  • Work across physical and digital guest touchpoints including on-board digital menu boards, print collateral, video content, promotional campaigns, and emerging experiential formats.
  • Collaborate closely with Culinary Development Chefs, Operations, Supply Chain, and the Business Resource Center (BRC) to ensure accuracy, alignment, and scalability.
  • Build strong working relationships with Aramark Marketing, external chefs, restaurant collaborators, and brand partners.
  • Analyze consumer insights, regional and NEC dining trends, and competitive landscapes to inform menus, signage, and guest communications.
  • Lead trend research across food, beverage, design, and hospitality.
  • Prepare and deliver polished presentations for stakeholders, including menu previews, promotional updates, and program summaries.
  • Manage timelines, track deliverables, and coordinate multiple workstreams simultaneously.

Benefits

  • competitive salary aligned with senior-level marketing roles
  • comprehensive benefits
  • strong long-term growth potential
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