Founding Marketing Lead

OutsmartLos Angeles, CA
$175,000 - $235,000Hybrid

About The Position

Outsmart is a mission-driven, early-stage startup reimagining higher education for the age of AI by creating an entirely new collegiate experience that expands access and opportunity. Backed by $38M from top venture firms including Khosla Ventures, Forerunner, DST Global Partners, and Lightspeed, the company is led by former Duolingo executives and a founding team that also includes Emmy Award winners. With a strong culture centered around high-impact, detail-oriented team members, Outsmart is already seeing significant traction, generating 1–5 million weekly organic views on social media.

Requirements

  • 8+ years of experience in marketing in consumer technology.
  • Built and scaled organic or viral growth for a fast growth consumer product.

Nice To Haves

  • Strong instincts for Gen Z.
  • Strong analytical instincts, you care about ideas, but even more about their impact.
  • The ability to move comfortably between strategy and execution including dealing with ambiguity.
  • Curiosity and intellectual drive.

Responsibilities

  • Help find repeatable ways to grow Outsmart.
  • Look across channels, identify opportunities, form hypotheses, and test them quickly and scrappily.
  • Own PR and find ways to earn free and scalable attention.
  • Develop and run creator strategies.
  • Build our YouTube presence.
  • Discover new growth opportunities.

Benefits

  • Competitive salary, equity, and benefits
  • Healthcare for you and your dependents (medical, dental, and vision)
  • Parental leave for any full-time employee (birthing, non-birthing, and adoptive parents)
  • 15 PTO days per year
  • a winter break
  • 12+ paid company holidays per year
  • Remote work days
  • Lunch provided in-office daily
  • Working with super talented people who want to make a difference in the world
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