Marketing Lead

SageOx•Seattle, WA

13d•Onsite

About The Position

SageOx is seeking a strategic and creative Marketing Lead to be the first marketer at the company. This role is crucial in establishing SageOx's brand and product category in the AI space. The ideal candidate will be an "AI-pilled" marketer who can push through noise, find resonant language for a new category, and make SageOx present, legible, and connected. The role will involve driving awareness through customer acquisition, social media engagement, and broader ecosystem reach. This position will evolve as the company's needs change, with the ultimate goal of establishing SageOx as a leader in the AI-driven future of work.

Requirements

2–7 years in developer marketing, community, DevRel, social, or events for a technical product with a builder audience.
Evidence of audiences grown, events run, and subsequent outcomes.
Mission alignment with SageOx's vision.
Complete fluency with AI, including personal use and knowledge of the AI ecosystem.
Proven experience in personally growing an audience, community, or channel.
Experience running events that attendees wanted to return to.
Technical credibility to explain AI concepts and the product.
Strong thinking, clear communication, and excellent writing skills.
Strong sense of ownership, resourcefulness, and ability to prioritize in an ambiguous startup environment.
Cultural fit with SageOx's values.

Nice To Haves

Existing connections to the builder scene in Seattle, San Francisco, and online.
An existing personal audience among builders.
Founder or early-employee experience in a fast-growing company.
Experience with open-source products or developer communities.
Good on camera.

Responsibilities

Own SageOx's voice on X and LinkedIn, publishing content such as threads, posts, short videos, and longer pieces.
Engage in online communities where builders compare notes, including Reddit, Hacker News, and Discords/Slacks for agent tools.
Manage product launches end-to-end, including coordination across channels and follow-through in comments.
Amplify founders and team members by identifying high-impact platforms and preparing them for appearances.
Surface external signals, such as customer questions and market confusion, to the core team.
Own event presence end-to-end, selecting relevant events in builder hubs and deciding on the mode of participation (talk, demo, booth, etc.).
Host SageOx's own events, such as meetups, hackathons, workshops, and dinners.
Ensure every event generates a pipeline of follow-up conversations.
Build the Seattle builder scene around SageOx.
Define key performance indicators for marketing efforts, such as qualified signups and conversations started, and report on them.
Run experiments on new channels, formats, and event types, measuring results and iterating.
Utilize AI agents to assist with research, drafting, monitoring, and reporting.
Market SageOx from lived use of the product.