Marketing Intern- Tik Tok

Dagne Dover • New York, NY

2d

About The Position

Dagne Dover is seeking a student to gain hands-on social media marketing experience. The intern will create short-form social content, help manage brand accounts, support campaigns, and learn how brands build an audience and use analytics. The role works alongside the marketing team on campaigns and content planning.

The intern will capture and edit original iPhone video for TikTok, Instagram Reels and Stories, user-generated-content-style videos, and behind-the-scenes posts. They will produce 10–15 TikToks each week for approval by the Social Media Manager, adapt emerging trends to the brand, and may appear on camera for brand content. The role also includes scheduling and publishing posts, monitoring platform analytics, preparing a brief weekly performance report, and gaining exposure to paid social tools and practices.

The intern will participate in team meetings, pitch content ideas, help maintain the content calendar, engage with the online community in the brand voice, support campaigns and launches, and present a weekly list of industry inspiration videos to the VP of Marketing. The expected hourly rate is $20.00.

Requirements

• Currently enrolled in a college or university program.
• Prior social media experience as an intern or specifically as a TikTok content manager.
• Active TikTok user who understands trends, sounds, and platform culture.
• Comfortable filming and editing short-form video on a phone.
• Strong writing skills and a sense of humor suited to a brand voice.
• Reliable and organized, with the ability to meet deadlines alongside classes.

Nice To Haves

• Marketing, communications, digital media, or a related major.
• Experience with CapCut, Canva, Adobe Premiere Rush, or similar tools.
• A personal content page, club account, or other account the applicant has grown.
• Familiarity with Instagram, YouTube Shorts, or LinkedIn.
• Interest in analytics and understanding what audience data shows.

Responsibilities

• Capture, create, and edit original iPhone video, including TikToks, Instagram Reels, Stories, UGC-style videos, and behind-the-scenes content.
• Produce 10–15 TikToks each week for the Social Media Manager to approve.
• Identify emerging trends, sounds, formats, and cultural moments and adapt them authentically to the Dagne Dover brand.
• Write engaging hooks, captions, and on-screen text.
• Appear on camera for brand content, product features, and social storytelling when needed.
• Schedule and publish posts as needed.
• Track views, watch time, engagement rate, and follower growth in platform analytics.
• Prepare a short weekly report each Monday on what worked and what did not.
• Learn paid social basics, including Spark Codes, boosting posts, and TikTok Ads Manager.
• Join team meetings and pitch content ideas.
• Help maintain the content calendar and keep posts on schedule.
• Respond to comments and messages in the brand voice.
• Support campaigns, product launches, and events with social content.
• Maintain an active list of industry inspiration videos and present it weekly to the VP of Marketing.

What This Job Offers

• Career Level: Intern
• Education Level: No Education Listed