Marketing Intern

Family Farm and Home•Muskegon, MI

About The Position

Family Farm and Home is seeking a creative and motivated Marketing Intern- focused on video editing, content production and strategic campaign development for Summer 2026. This internship provides hands-on experience producing engaging video content that supports marketing, training, and internal communications, along with development of a strategic marketing campaign centered around a major milestone event. This position will blend storytelling, customer engagement and promotional strategy development to drive brand (training) awareness, traffic and sales. The ideal candidate has a passion for creative storytelling for both brand awareness and promotion, paired with strong editing skills and a working knowledge of Adobe Creative Suite video production software (i.e. Premiere Pro, After Effects).

Requirements

Currently pursuing or recently completed a degree in Film, Video Production, Communications, Marketing, or a related field
Proficiency in Adobe Premiere Pro
Basic understanding of video editing techniques, brand strategy, storytelling, and pacing
Strong attention to detail and ability to meet deadlines
Excellent written and verbal communication skills
Creative mindset with a willingness to take direction and feedback
Comfortable working both independently and in a collaborative team environment
Strong organizational and time management skills

Nice To Haves

Experience with content creation in multiple Adobe Creative Suite Programs (i.e. After Effects, Photoshop, or Audition)
Familiarity with social media platforms and video formatting best practices
Basic knowledge of camera operation, lighting, and audio recording
Portfolio or samples of previous video work
Basic understanding of marketing tactics, analytics and performance tracking

Responsibilities

Produce & edit high-quality video content for internal training, marketing campaigns, and social media projects
Collaborate with team members to plan, shoot, and execute video projects from concept to final delivery
Assist in capturing video footage at store locations, events, and other company facilities
Incorporate graphics, music, voiceovers, and branding elements into video projects
Organize and manage video assets and project files
Develop a comprehensive marketing strategy to support milestone event campaign for 2027
Conduct market and consumer research to identify key insights, trends and opportunities within the farm and ranch retail division
Assist in building campaign concepts, messaging and promotional themes that align with brand identity
Support content creation across channels including social media, email, in-store signage and digital platforms
Help plan and propose in-store and community-based event ideas to drive customer engagement
Ensure all content aligns with Family Farm & Home brand standards and messaging
Present final campaign strategy and recommendations to leadership at the conclusion of the internship