Marketing Intern

Mechanical Dynamics & Analysis•Latham, NY

23h•$20

About The Position

Mechanical Dynamics & Analysis (MD&A) is a steam turbine, gas turbine and generator full-service provider to support the needs of the power generation industry. We are seeking a detail-oriented and analytical Marketing Intern to support our Marketing Department to increase brand awareness. PROJECTS AND RESPONSIBILITIES Project assignments will support the Senior Marketing Manager. Responsibilities may include:

Requirements

Strong attention to detail and organizational skills
Entering junior or senior year of Marketing or Communications program at an accredited college/university
Experience with social media and content creation

Responsibilities

Assist with creation and scheduling of posts to MD&A’s Social Media platforms after manager’s approval
Produce bi-weekly Social Media Employee Update Email
Conduct keyword research aligned with business goals
Research best industry practices for SEO and AEO
Prepare weekly performance reports with insights and audit from SemRush and HubSpot
Research competitor’s ads, online branding presence, & website
Help prepare promotional items for upcoming summer/ fall tradeshows for Marketing Communications & Events Manager.
Research best industry practices for “social network” for employees for Company-wide announcements, Leadership communication, New hire announcements and Employee communities
Assisting with Internal Employee Newsletter
Support contacting employees for Q&A Spotlight
Generate four new, fun sticker designs for our customers
help by uploading new photos and info on slides
Assist with Contacts clean up in database, receiving Marketing collateral & promotional items and fulfillment
Review Website and Spanish Website for any issues, errors or broken links.