Marketing Intern

ITW•Danvers, MN
•$23 - $25

About The Position

ITW is seeking a creative and detail-oriented Marketing Intern to support the execution of its digital brand strategy. The role contributes to developing and deploying digital content, managing social media channels, and optimizing digital touchpoints to improve brand visibility and engagement across key market segments. It offers hands-on experience and the opportunity to contribute to projects within a division of a market-leading Fortune 300 organization.

Requirements

  • Strong analytical and critical thinking skills.
  • Excellent written and verbal communication skills.
  • Proficiency in Microsoft Excel, PowerPoint, and data visualization tools.
  • Detail-oriented, with a passion for uncovering insights.

Nice To Haves

  • Currently pursuing a degree in Marketing, Business, Economics, or a related field.
  • Prior internship or project experience in market research or strategy is advantageous.
  • Completed at least sophomore year.
  • Minimum cumulative 3.0 GPA.

Responsibilities

  • Assist in developing and scheduling content for digital platforms, including LinkedIn, email campaigns, and the company website.
  • Support execution of SEO and SEM strategies to improve online visibility.
  • Help manage and analyze performance metrics across digital channels, such as engagement, traffic, and conversions.
  • Collaborate with internal stakeholders to ensure brand consistency across digital assets.
  • Contribute to visual and written content aligned with brand guidelines.
  • Monitor industry trends and competitor activity to inform digital strategy.
  • Participate in digital campaign planning and reporting.

Benefits

  • Hands-on experience in strategic marketing within a technical B2B environment.
  • Exposure to real-world market segmentation and growth strategy development.
  • Mentorship from experienced marketing professionals.
  • Opportunity to contribute to high-impact projects and build a portfolio of measurable results.
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