Marketing Intern - Summer 2027

Genuine Parts Company • Atlanta, GA

5d • Onsite

About The Position

The Category Marketing Intern will support the planning, coordination, and execution of integrated marketing initiatives for NAPA merchandise categories. The 10-week summer internship is an in-person cohort experience in Atlanta, where interns gain hands-on team experience, participate in professional development, connect with leaders and fellow interns, and present their work to senior leaders. The description gives two program date ranges: May 24–July 30, 2027, in the summary and May 24–July 20, 2027, later in the posting.

Requirements

• Currently a rising junior or senior pursuing an undergraduate degree in Marketing, Business, Communications, or another related field.
• Interest in Retail, B2B, Category Management, or Integrated Marketing.
• Strong organizational, written, and verbal communication skills.
• Basic skills with Microsoft Office, including Outlook, Word, Excel, and PowerPoint.
• Strong analytical aptitude.

Nice To Haves

• GPA of 3.25 or above.
• Leadership skills.
• Embodies the values of serve, perform, influence, respect, innovate, and team.
• Communicates effectively by motivating and inspiring others through clear and proactive communication.
• Delivers results and drives customer success by committing and focusing on outcomes and making the customer the center of decisions.
• Makes balanced decisions and thinks strategically as a forward thinker.

Responsibilities

• Support development and updates of annual marketing plans for assigned merchandise categories.
• Gather competitive, consumer, financial, and business data to support marketing recommendations.
• Help coordinate integrated marketing programs across relevant owned, earned, shared, and paid channels.
• Assist with preparation for supplier discussions and updates related to NAPA marketing initiatives.
• Support creative briefing, asset review, and coordination with internal creative teams.
• Collaborate with Category, Marketing, and other cross-functional partners to support program execution.

Benefits

• Professional development experiences designed to build skills, confidence, and workplace understanding.
• Opportunities to hear from and connect with leaders across the organization, including senior executives.
• Networking, social events, and collaborative experiences with fellow interns and employees.
• Opportunity to contribute to meaningful projects and present impact to senior leaders.

What This Job Offers

• Career Level: Intern