Marketing Intern - Summer 2027

Genuine Parts Company • Atlanta, GA

22h • Onsite

About The Position

Genuine Parts Company (GPC) is offering a 10-week, in-person summer internship in Atlanta. The Marketing Intern will support the planning, coordination, and execution of integrated marketing initiatives for NAPA merchandise categories. The internship is designed as a cohort experience, combining hands-on work with opportunities to learn and connect with interns and employees across the organization.

Interns contribute to projects tied to business priorities and present their impact to senior leaders. The program also includes professional development, exposure to organizational leaders, and networking and collaborative experiences. The posting lists May 24–July 30, 2027 as the program period in its summary, and May 24–July 20, 2027 later in the description.

Requirements

• Currently be a rising junior or senior pursuing an undergraduate degree in Marketing, Business, Communications, or another related field.
• Have an interest in Retail, B2B, Category Management, or Integrated Marketing.
• Have strong organizational, written, and verbal communication skills.
• Have basic skills with Microsoft Office, including Outlook, Word, Excel, and PowerPoint.
• Have strong analytical aptitude.
• Demonstrate the stated values: serve, perform, influence, respect, innovate, and team.
• Communicate clearly and proactively, including motivating and inspiring others.
• Focus on outcomes and customer success, making the customer central to decisions.
• Make balanced decisions and think strategically as a forward thinker.

Nice To Haves

• GPA of 3.25 or above.

Responsibilities

• Support development and updates of annual marketing plans for assigned merchandise categories.
• Gather competitive, consumer, financial, and business data to support marketing recommendations.
• Help coordinate integrated marketing programs across relevant owned, earned, shared, and paid channels.
• Assist with preparation for supplier discussions and updates related to NAPA marketing initiatives.
• Support creative briefing, asset review, and coordination with internal creative teams.
• Collaborate with Category, Marketing, and other cross-functional partners to support program execution.
• Contribute to projects supporting key business priorities and present project impact to senior leaders.

Benefits

• Professional development experiences designed to build skills, confidence, and understanding of the workplace.
• Opportunities to connect with leaders across the organization, including senior executives.
• Networking, social events, and collaborative experiences with fellow interns and employees.
• Opportunity to showcase project impact through a final presentation to senior leaders.

What This Job Offers

• Career Level: Intern