Marketing Excellence Manager

DuPont

1d•Hybrid

About The Position

The Manager, Marketing Excellence acts as a critical liaison between the COE steering team, IT project teams, external consultants, and end users. This role ensures seamless execution of process mapping, tool design, testing, training, communications, and deployment—meeting both project timelines and quality standards. In addition, the role owns key components of the training infrastructure, including academy content management, cohort scheduling, learner tracking, internal communications, and digital enablement coordination. This position is designed as a pathway into strategic B2B marketing, leveraging strong project management, communication, and transformation capabilities through hands-on execution of COE initiatives.

Requirements

Bachelor’s degree in Marketing, Business, Engineering, or related field
5–7 years of experience in marketing operations, commercial excellence, technology, or customer support (B2B industrial or specialty chemicals preferred)
Strong project management experience across cross-functional, multi-stakeholder initiatives
Proven ability to translate business requirements into deliverables or technical specifications
Strong communication, stakeholder engagement, and presentation skills
High learning agility, curiosity, and growth mindset
Proficiency in Microsoft tools (PowerPoint, Excel, Teams, SharePoint), AI tools (Copilot, Claude, agents), and project management platforms

Nice To Haves

Working knowledge of marketing processes (market segmentation, value proposition development, demand generation, brand management)
Experience supporting capability-building initiatives (training programs, process improvement, maturity models)
Experience developing training content and enablement materials
Familiarity with AI video platforms (e.g., Synthesia) or willingness to quickly build proficiency

Responsibilities

Support development and delivery of training curricula aligned to the marketing maturity model—from foundational awareness to advanced practitioner learning
Create scalable, on-demand training content (including AI video tools such as Synthesia) across core marketing capability areas
Develop playbooks, job aids, and quick-reference materials to enable application of key frameworks (e.g., value proposition, pricing, segmentation, sales plays)
Design and manage the training academy ecosystem (LMS/iLearn/SharePoint), including content structure, tracking, and certification pathways
Coordinate global training rollouts, including cohort scheduling, session planning, enrollment, and completion tracking
Monitor training engagement and provide visibility to stakeholders on progress and outcomes
Develop and maintain documentation and communication tools supporting training programs, AI tool deployment, and change adoption
Manage and maintain COE enablement platforms (SharePoint, Teams, iLearn, AI tool environments)
Lead adoption roadmap for AI-enabled tools and training programs to drive sustained engagement and business impact
Partner with IT and external consultants on development, testing, and deployment of AI marketing tools
Translate business requirements and training content into technical specifications and user stories
Lead process mapping and future-state workflow design supported by AI capabilities
Manage UAT cycles, including test planning, execution, defect tracking, and deployment readiness
Develop and manage internal communications, including newsletters, updates, and enablement materials
Reinforce awareness, adoption, and usage of marketing tools and resources
Drive continuous improvement based on stakeholder feedback, learner insights, and evolving business needs