Marketing Event Manager

Zillow
Remote

About The Position

At Zillow, we support agents with tools and experiences that help them grow their business and better serve people moving to a new home. The Brand team builds meaningful connections with consumers, partners, and industry audiences, and the Events team brings that work to life through memorable B2B, B2C, and industry experiences that strengthen the brand and drive business impact. As Marketing Event Manager, you will shape Zillow’s strategy for agent-facing events and help build a scalable partnerships program that expands impact, offsets event costs, and supports revenue growth. This role combines strategic planning, hands-on execution, and cross-functional leadership to deliver high-quality brand experiences for agent audiences and long-term value for Zillow and its partners. You will report to the Director, Sales Events & Partnerships in this remote role.

Requirements

  • 7–10 years of experience in event marketing, experiential marketing, partnerships, sponsorships, or related strategic marketing roles.
  • Proven success leading large-scale event programs from strategy through execution with measurable business impact.
  • Experience building and managing partnerships, sponsorships, or other marketing initiatives that drive revenue or business growth.
  • Strong strategic thinking and operational judgment, with the ability to turn complex challenges into clear, actionable plans.
  • Excellent communication and relationship-building skills, with the ability to influence senior stakeholders and external partners.
  • Financial acumen, including experience managing budgets, forecasting, and evaluating return on investment.
  • Comfort working cross-functionally in fast-moving, evolving environments.
  • Ability to travel up to 40% for key event programs.

Responsibilities

  • Lead strategy and execution for Zillow’s agent-facing sales events, including regional activations, summits, webinars, and large-scale brand experiences.
  • Define program goals, audience experiences, and success metrics that strengthen the brand, deepen agent engagement, and support pipeline and revenue outcomes.
  • Oversee end-to-end event delivery, including vendor management, speaker support, creative integration, run of show, onsite execution, and virtual event quality.
  • Build and scale a brokerage-focused partnerships program with clear packages, tiers, assets, and activation opportunities that support both custom and repeatable programs.
  • Identify, negotiate, and manage brokerage and industry partnerships that align with Zillow’s brand and create mutual value.
  • Partner with Legal, Finance, Sales, Brand, and Marketing to develop compliant, effective programs that drive revenue, improve efficiency, and support long-term partnership growth.
  • Create scalable playbooks, workflows, budget models, and project management systems that improve quality, efficiency, and predictability across the events portfolio.
  • Use reporting, executive communications, and cross-functional alignment to measure performance, share insights, and continuously improve event and partnership strategy.

Benefits

  • equity awards
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