Event Marketing Manager

CBTS•Cincinnati, OH

5d•Hybrid

About The Position

Events are a critical growth lever at CBTS/OnX. This role is instrumental in how we deliver on our events center of excellence—ensuring every experience we produce reflects our best practices, strengthens the brand, and drives meaningful outcomes. The Events Marketing Manager will play a key role in delivering high-quality events across CBTS/OnX’s corporate, partner, and regional marketing programs. This role sits within the events pod on the Growth Marketing team and is responsible for executing events in alignment with our established event tiering structure, championing best practices, and serving as a super user of our standardized event management tools. This is a hands-on role focused on consistency, operational excellence, and business impact across a wide range of events, including industry conferences, partner events, customer forums, and proprietary experiences. Critically, this role goes beyond event management—it treats every event as a leverage point to drive business outcomes, maximize the value of our investment, and create meaningful opportunities for the business at every turn.

Requirements

8-10 years experience executing B2B events and field marketing programs
Business-oriented mindset with the ability to view events through the lens of pipeline, relationships, and revenue—not just logistics
Strong operational mindset with exceptional attention to detail
Ability to manage multiple workstreams simultaneously in a fast-paced environment
Familiarity with event management tools and platforms; quick to adopt and master new technology
Strong cross-functional collaboration and communication skills
Comfort working within defined processes and structures while contributing ideas for improvement
Willingness to travel to support key events and on-the-ground execution
Written + verbal communication
Project management
Event Management & Best Practices
Tool Proficiency & Systems Adoption
Cross-functional Collaboration
Operational Execution

Responsibilities

Deliver events end-to-end in alignment with established event tiering standards and best practices
Serve as a super user of standardized event management tools and platforms across all event types
Embody and reinforce the events center of excellence in every engagement
Execute event logistics, promotion support, storytelling assets, and on-site coordination
Manage assigned event workstreams within budget parameters and defined timelines
Partner collaboratively across the marketing team to deliver cohesive, impactful experiences, including: Partnering with campaign, partner, and regional marketing leads to understand business goals and proactively build event workstreams that serve those objectives, not just the event itself
Coordination with the Communications team to activate pre-, during-, and post-event social and editorial content that amplifies our event presence
Working with Marketing Operations on event registration, lead capture landing pages, and communication workflows for each event
Engaging the Content team for development and QA of all produced event materials, ensuring accuracy, quality, and brand consistency
Partnering with the Sales GTM and Customer Insights teams to ensure all attendee-facing materials reflect our latest positioning, messaging, and stories
Support operational processes, vendor coordination, and agency relationships under the direction of the Events Lead
Maintain consistent brand presence and high-quality execution across all events
Bring a business mindset to every event—looking beyond logistics to identify and activate opportunities that maximize the value of our presence and investment
Contribute to a culture of continuous improvement by flagging process gaps and sharing learnings
Track and report on event execution metrics in line with team performance frameworks
Support data capture, post-event reporting, and optimization efforts
Collaborate closely with the Events Lead and fellow events pod team member to ensure aligned, coordinated delivery