Marketing & Creative Services Specialist

Peoples Security Bank & Trust Company•Moosic, PA

About The Position

This role supports the Marketing Department by creating high-quality visual materials, marketing collateral, digital and video assets, and event materials, and by assisting with branch merchandising, digital platforms, website maintenance, and marketing operations. The position helps ensure the Bank’s brand is represented consistently and professionally across print, digital, branch, and customer-facing channels. It also supports departmental workflow, project execution, vendor coordination, online visibility, and internal stakeholder needs. The specialist works closely with Marketing team members to deliver timely, accurate, compliant, and effective marketing materials and initiatives, while developing the knowledge needed to take greater ownership of assigned platforms, processes, and branch merchandising responsibilities over time. The role produces on-brand marketing materials and content for the Bank’s marketing plan, campaigns, products, services, community initiatives, and internal communications. It assists with digital content and email campaigns, routine website and intranet updates, event support, branch merchandising, Google Business Profiles and customer review responses, and branch and operational marketing tasks. The specialist also helps maintain brand consistency and quality by reviewing materials for design, accuracy, grammar, formatting, disclosures, and compliance routing, and contributes to campaigns, reporting, the marketing calendar, annual marketing plan, and budget tracking as appropriate.

Requirements

Strong graphic design, layout, and visual communication skills, with the ability to create professional, on-brand materials for print, video, and digital channels.
Proficiency in Adobe Creative Suite, including InDesign, Photoshop, Illustrator, and Premier, as well as Canva, Microsoft Office, and Monday.com.
Strong writing, proofreading, organization, time management, and interpersonal skills.
Ability to manage multiple projects, meet deadlines, collaborate with internal stakeholders and external vendors, and maintain accuracy, quality, and brand consistency.

Nice To Haves

Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field; equivalent experience in graphic design, marketing production, or creative content development may be considered.
Two to three years of experience in graphic design, video creation, marketing, communications, or related creative production work.
Experience in corporate marketing environments.

Responsibilities

Create professional, on-brand marketing materials for print, digital, and video channels, following brand standards, design best practices, accessibility considerations, and project objectives.
Develop and produce written and visual marketing materials supporting the Bank’s marketing plan, campaigns, products, services, community initiatives, and internal communications.
Collaborate with Marketing team members and internal stakeholders to turn business needs into effective marketing content.
Assist with scheduling, updating, and maintaining content across digital platforms, including signage, online banking advertising, email marketing platforms, website graphics, and intranet content.
Support the development, scheduling, testing, and deployment of email campaigns, including content updates, list coordination, proofreading, and quality assurance.
Develop working knowledge of the Bank’s website and intranet platforms, provide backup support, and assist with routine content updates.
Assist with community and bank events by preparing event materials, signage, promotional displays, and branded items.
Assist with branch merchandising, including collateral, signage, promotional displays, and branded materials, and develop the ability to lead and coordinate these efforts over time.
Help manage the Bank’s Google Business Profiles with the Marketing & Digital Officer and third-party vendors; develop the ability to maintain profile updates and coordinate customer review responses across Google and App Stores.
Support branch and operational marketing activities, including business card ordering, direct mail coordination, print requests, inventory and storage organization, office supply coordination, and invoice processing.
Review creative materials for visual consistency, accuracy, professionalism, grammar, spelling, formatting, required disclosures, and compliance routing needs.
Assist with campaigns, events, promotions, communications, reporting, and other Marketing Department priorities.
Contribute to the marketing calendar, annual marketing plan, budget tracking, and departmental reporting where appropriate.