Marketing Coordinator

EXCHANGE HOTELS MANAGEMENTFort Worth, TX
Onsite

About The Position

The Marketing Coordinator supports the planning, coordination and execution of marketing initiatives that promote the Fort Worth Stockyards Historic District. This position assists with special events, promotions, digital marketing, website and mobile app content, social media, and tenant communications while helping ensure a first-class visitor experience and consistent brand presence across all marketing channels.

Requirements

  • Bachelor's degree in Marketing, Communications, Public Relations or a related field preferred.
  • One to two years of marketing, communications or related experience preferred.
  • Recent graduates with relevant internship experience are encouraged to apply.
  • Strong knowledge of digital marketing and social media platforms, including Facebook, Instagram, TikTok and LinkedIn.
  • Excellent written, verbal and interpersonal communication skills.
  • Strong organizational skills with exceptional attention to detail.
  • Ability to manage multiple projects simultaneously, prioritize effectively and meet deadlines.
  • Self-motivated with a positive attitude and strong work ethic.
  • Creative thinker with the ability to generate new marketing ideas and solutions.
  • Strong analytical and problem-solving skills.
  • Proficiency in Microsoft Office Suite, Canva, Adobe InDesign and Adobe Photoshop.
  • Experience with website content management systems and email marketing platforms is a plus.
  • Ability to work collaboratively in a fast-paced, team-oriented environment.
  • Must be willing and available to work evenings, weekends and holidays as required for events and promotional activities.

Nice To Haves

  • Passion for marketing, tourism, hospitality and event management.
  • Appreciation for Western heritage and the Fort Worth Stockyards brand.
  • Strong customer service mindset with a professional, positive attitude.
  • Ability to represent Fort Worth Heritage Development professionally with merchants, visitors, partners and community stakeholders.

Responsibilities

  • Assist with the planning, coordination and execution of property events, sales promotions, merchant events and community activities.
  • Help ensure all event activations are executed to the highest standards and provide exceptional visitor experiences.
  • Coordinate with merchants, sponsors, vendors and community partners to encourage participation in marketing campaigns, promotions and events.
  • Distribute promotional materials, event collateral, and other marketing communications to tenants and district merchants.
  • Assist in creating engaging content highlighting music, fashion, western sports, western heritage, dining, shopping, hospitality, nightlife and special events.
  • Support digital marketing campaigns across social media, email marketing, website and mobile app platforms.
  • Coordinate the development and distribution of email marketing campaigns.
  • Monitor social media platforms for comments, messages, tagged content and emerging trends, responding appropriately and helping capitalize on timely opportunities.
  • Maintain daily website content and assist with the creation of new web pages and digital content.
  • Assist with daily updates and content management for the Fort Worth Stockyards mobile app.
  • Gather marketing assets, photos and videos to support ongoing promotional efforts.
  • Perform other duties as assigned in support of the Marketing & Tourism Department.
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