Marketing Coordinator

Farbman Group•Farmington Hills, MI

11h

About The Position

The Marketing Coordinator manages listing information, marketing collateral, signage, digital campaigns, social media, and website content for properties and affiliated businesses. The role ensures property data and marketing materials remain accurate and current across listing platforms and company websites, coordinates vendor signage, and supports proposal development and web lead generation. The position requires handling multiple projects independently and collaboratively while meeting deadlines.

Requirements

Minimum 5 years of prior experience.
Excellent computer skills in Microsoft Office, including Excel and PowerPoint, and Adobe Acrobat.
Strong attention to detail; accuracy in data and collateral is central to the role.
Strong organizational skills and the ability to prioritize and complete simultaneous projects with minimal supervision.
Ability to meet deadlines and work well under pressure.
Clear written and oral communication skills.
Ability to work independently and with cross-functional teams in a collaborative, professional environment.

Nice To Haves

Adobe Creative Suite experience, especially InDesign and Illustrator.
Experience with Buildout, CoStar/LoopNet, Crexi, or other commercial real estate listing platforms.
Experience with Constant Contact or a similar email marketing platform.
Familiarity with business social media management for Facebook, Instagram, and LinkedIn.
Experience building and maintaining websites with a CMS or website builder such as WordPress, Squarespace, or Wix, plus basic SEO knowledge.
Interest in commercial real estate and the business environment.
Bachelor's degree in marketing, communications, or a related field, or equivalent experience.

Responsibilities

Manage new listing submissions and enter property data into the Buildout listing database.
Coordinate publication of listings on third-party services, including CoStar, LoopNet, Crexi, and ReSimplifi (CPIX).
Keep listing data accurate and current across all platforms.
Ensure property marketing flyers and eblasts are accurate and conform to graphic standards.
Execute change requests on marketing flyers, aerials, and site plans.
Assist in compiling service line proposals, Brokerage leasing proposals, and BOVs.
Manage signage orders for listed properties.
Liaise with signage vendors regarding installation, changes, and removal.
Execute digital marketing for property listings.
Build and schedule email campaigns in Constant Contact.
Maintain and regularly update email contact lists using information from CoStar and local firms as needed.
Assist with posting corporate and property-related content to Facebook, Instagram, and LinkedIn.
Regularly update website and marketing content across corporate and affiliate websites, including Farbman.com and Huntington Construction.
Maintain websites for managed properties and retail centers, keeping listings, images, news, and event content current.
Create websites for managed properties and affiliated companies as needed, from layout and design through launch.
Compose and post website content, including news center articles, images, and event updates.
Support web lead generation through SEO best practices, accurate data entry, and integration with listing and email platforms.