Coordonnateur(trice) marketing / Marketing Coordinator

Taiga Motors • Kahnawake Indian Reserve No. 14, QC

7d

About The Position

We’re looking for a Marketing Coordinator to join our team and get hands-on experience across the full breadth of marketing at a growing EV company. You’ll work across social media, community engagement, events, and ambassador programs, contributing to real campaigns with real impact. This is a generalist role, which means you’ll touch a bit of everything and learn fast.

Requirements

• Degree in marketing, communications, business, or a related field
• Active and genuine presence on social media; you understand how platforms work because you use them
• Strong writing skills with an eye for tone and brand voice
• Comfortable with Reddit and online community culture
• Organized, self-directed, and able to manage multiple tasks at once
• Energized by in-person events and building relationships on the ground

Nice To Haves

• Interest in EVs, powersports, or the outdoor industry is a strong plus
• Experience with Mailchimp (or similar email marketing platforms) is a plus
• Experience with tools like Canva, Hootsuite, Later, or similar is a bonus

Responsibilities

• Plan, create, and schedule content across Instagram, LinkedIn, TikTok, and YouTube
• Draft captions, source visuals, and collaborate on short-form video concepts
• Monitor channels, engage with the community in Taiga’s voice, and respond to inbound questions
• Monitor relevant subreddits (snowmobiling, powersports, EVs, marine, outdoor recreation) and participate in conversations authentically
• Identify trending topics and community sentiment to inform messaging
• Track performance metrics and flag what’s working (and what isn’t)
• Support planning and logistics for trade shows, demo days, launch events, and community rides
• Coordinate materials, swag, and on-site needs with internal teams and vendors
• Represent Taiga on the ground and build relationships with attendees, dealers, and partners
• Capture content at events for social and marketing use
• Help with post-event reporting and follow-up
• Assist in recruiting, onboarding, and managing brand ambassadors across snowmobile and watercraft communities
• Maintain ambassador communications, content calendars, and deliverable tracking
• Coordinate product seeding and ensure ambassadors have what they need to create content
• Track ambassador performance and report on program ROI
• Research and identify potential partners (brands, media, non-profits, creators, organizations) aligned with Taiga’s audiences
• Support partnership outreach, negotiations, and agreement tracking
• Coordinate co-marketing activations, joint content, and cross-promotion
• Maintain partnership communications and performance reporting
• Build and send email campaigns in Mailchimp, including promotional, newsletter, dealer, and events ends
• Draft copy, source visuals, and QAsends across devices and email clients
• Maintain and segment Mailchimp audiences, keeping lists clean, tagged, and up to date
• Support audience strategy: segmentation, tagging conventions, and list hygiene
• Track open, click, and engagement metrics and report on campaign performance
• Contribute to campaign brainstorms and creative planning sessions
• Support website updates and ad hoc projects as needed
• Help maintain marketing asset libraries and brand guidelines documentation

Benefits

• Real ownership of projects at a company building category-defining products
• Exposure to the full marketing mix, from content creation to event production to influencer management
• A collaborative, fast-paced environment where your ideas matter
• Mentorship from experienced marketers who want to see you grow
• Competitive compensation

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree
• Number of Employees: 101-250 employees