Marketing Coordinator

HomeServices of America • Santa Monica, CA

10d • $27 - $30

About The Position

Berkshire Hathaway HomeServices California Properties, award winner of the Real
Estate Agency Brand of the year in the 26th annual Harris Poll EquiTrend Study
and a leader in the real estate industry, is currently looking for a Marketing
Coordinator with impeccable follow through and exceptional communication skills, verbal and written
etiquette to join our very popular and iconic Brentwood office.

The Marketing Coordinator provides sales associates with administrative,
marketing, social media, general office, and computer assistance support. We are
seeking a “Director of First Impressions” who is genuinely passionate about
helping customers and clients while providing the utmost customer service
experience.

Requirements

• Associate’s degree in Business marketing, communications; or equivalent work experience and knowledge.
• Experience in social media, social media marketing and social media channels/platforms.
• Graphic design experience.
• A minimum of two years administrative-related experience.
• Knowledge of real estate, bulk mail procedures, title and/or mortgage business is preferred.
• Skilled in client servicing & creating, editing, and promoting various marketing, and social media content.
• Competent technology skills to include basic MS Office skills, experience with communication device technologies and familiarity with iOs, Android, MAC and PC platforms
• Strong computer skills; must be proficient in Microsoft Office, Adobe Creative Cloud products, including InDesign.
• Excellent interpersonal, written communication and presentation skills.
• A strong customer-service focus and the ability to work as a member in a team-oriented environment.
• Ability to prioritize and handle multiple issues and projects concurrently. Strong organizational skills with a high degree of quality and detail orientation.
• Ability to work under pressure.
• Effective analytical, problem-solving and decision-making skills.

Nice To Haves

• Experience using MLS platform in the real estate industry is a plus.

Responsibilities

• Develop and produce promotional materials. Responsibilities include layout design and modification to accommodate active listings and branding objectives, coordination of content, graphic design support, editing and proofing, transmission and coordination with printer to meet stated publication deadlines. Handle special marketing print needs.
• Provide advertising and other creative consultation support. Develop, coordinate, schedule and review the various broadcasts, Internet, newspaper, magazine, development and seminar advertisements. Supply ad calendar and ad copies to agents and clients.
• Manage agent and property photos.
• Coordinate and support Virtual Tours.
• Organize proper channeling and completion of marketing forms and data between the marketing department and sales offices.
• Coordinate training of sales associates relating to current marketing programs, issues and events.
• Create brochures, flyers/postcards, marketing materials, and other promotional pieces.
• Assist in our online marketing campaigns and business development.
• May create letters to clients, presentation materials, sales associate introduction cards, and prepare buyers and sellers guides.
• Capture and analyze data trends and generate reports.
• Conduct orientation training to new sales associates during the on-boarding process and maintain and continuously update on-boarding marketing materials.
• Conduct small group training sessions on BHHSCP marketing tools or social media tools.
• Assist new agents in setting up their office, accessing Multiple Listing Service (MLS), and training on computer applications, tools and office equipment.
• Step in for Regional Marketing Manager as required with regards to managing Asana and presenting at sales meetings.
• Plan and publish daily content for social platforms (Instagram, Facebook, Twitter, YouTube), interact with Social Media Influencers, and bloggers.
• Create content and interact directly with agents/customers, marketing team and sales team.
• Make recommendations for cutting-edge social media content and help define social media direction.
• Be actively engaging with our clients and fans: re-sharing content, commenting on content, responding back to comments as well as either answering messages or directing those people to the correct resource.
• Establish regular and meaningful social media reporting and share insights.
• Write and develop social media copy and maintain updates on our social media accounts.
• Work to consistently increase our social media reach and engagement with existing audiences and develop strategies to identify and capture new audiences to grow our online community and build brand advocacy.
• Set up and update client and customer sphere of influence databases; and create farming database for sales associates.
• Maintain internet by updating company website and sales associate’s personal websites/pages.
• As the first point of contact, provide administrative, clerical and technical support to management and sales associates which may include: assisting sales associates with sending and receiving company e- mails, providing computer assistance, ensuring forms are stocked, answer phones, greet visitors, route mail, prepare schedules and maintain lobby daily.
• Maintain office equipment to ensure they are operating efficiently and assist sales associates with any troubleshooting needs which may include Wi-Fi and internet issues.
• Assist sales associates in the MLS.
• May assist with license transfer or annual license renewal.
• May train new staff and serve as back-up to other office staff.
• Perform any additional marketing/administrative-related responsibilities as requested or assigned.

Benefits

• Full suite of benefits including Medical, Health Savings Account, Dental, Vision, Life Insurance, Paid Vacation (PTO), 401(k) with employer match, Flexible Spending Account, and Employee Assistance Program (EAP)

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree
• Number of Employees: 501-1,000 employees