Marketing Coordinator - Wiregrass Ranch Sports Campus

The Sports Facilities Companies
Onsite

About The Position

Wiregrass Ranch Sports Campus is a premier sport, recreation and entertainment destination focused on improving the health and economic vitality of Wesley Chapel, FL. You will be joining a championship level team focused on fun, fulfillment and service built to enrich the community as well as your career and personal growth. Wiregrass Ranch Sports Campus is a managed facility by WRSC SFM, LLC, a Sports Facilities Companies (SFC) company. SFC is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun. SFC has been awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.

Requirements

  • Proven success in generating awareness through consumer marketing and branding
  • Experience in youth and amateur sports as a consumer, marketing professional, or other relevant experience
  • Action-oriented personality with a 'get it done' attitude and proficiency for efficiency
  • Experience with DSLR camera for photos and video is preferred
  • Experience in using a CRM to manage and nurture potential or current customers
  • Proven experience in the successful launch of destination-specific advertising/marketing campaigns
  • Experience and success in promoting special events
  • Prior experience in marketing research to gain consumer insights (locally, regionally, and nationally) to identify key selling points for attracting corporate/organization relationships including sponsorship and financial partnerships, or business development activities
  • Management of venue website in the WordPress platform
  • Bachelor's degree in business administration, marketing, or advertising; or a minimum of 2 years of experience in a similar position
  • Ability to develop content and write with company voice in mind
  • Experience in managing business accounts on a variety of social media platforms including, but not limited to, Facebook, Instagram, and Twitter
  • Technologically savvy with skills in using multiple platforms or software for a variety of tasks such as cloud file management or project management
  • Advanced knowledge in using Microsoft Outlook, Word, Excel, and PowerPoint
  • Entry level or beginner knowledge in Adobe Creative Suite, specifically in InDesign and Illustrator
  • Must have excellent interpersonal, problem solving and negotiating skills
  • Must be a team player and deadline-driven
  • Must have excellent verbal and written communication skills
  • Must be able to work a flexible work schedule (e.g., nights, weekends, holidays, and long hours)

Nice To Haves

  • Experience with DSLR camera for photos and video is preferred

Responsibilities

  • Creating the marketing plan in partnership with the General Manager
  • Executing the marketing plan and strategic initiatives
  • Managing and updating the venue website
  • Content development for digital or social media
  • Designing flyers and promotional materials
  • Managing social media business accounts including regular posting and management of content calendar
  • Capturing quality video content of guests, leagues, events, and programs
  • Developing creative ideas to improve the foot traffic into the venue
  • Creating and executing promotional contests, giveaways, and membership events
  • Updating the in-house digital marketing/advertising campaigns
  • Monitoring guest feedback, reviews, and ratings and consistently presenting trends to the General Manager
  • Assisting with all complex public relations efforts, inquiries, and strategies
  • All other duties assigned by the General Manager
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