Marketing Coordinator

Questex
Remote

About The Position

At Questex, you can make an impact by helping suppliers and buyers connect more efficiently and effectively. Questex is a leading global events, media, and business information company, yet we are still a place where your voice is heard, and your ideas are appreciated. So, you can make an immediate difference in our success while advancing your career. Questex drives business forward through a rich engagement platform centered on leading events and surrounded by data insights and digital communities. This role is remote, ideally based in Massachusetts. As our Marketing Coordinator, you'll support Questex's success by: As a Marketing Coordinator on the Audience Marketing team, you will support audience acquisition and engagement strategies across Questex’s hospitality portfolio, executing multi-channel campaigns designed to attract and convert key industry professionals.

Requirements

  • Strong written and verbal communication skills.
  • Strong attention to detail; diligent, proactive, organized, accountable, analytical, and highly motivated team player with solid project management skills.
  • Ability to learn new technologies, tools, and processes quickly and thrive in a dynamic, fast-paced, high-growth environment while managing multiple projects under tight deadlines.
  • Strong working knowledge of the Microsoft Office Suite.
  • Results-driven mindset with a strong desire to meet and exceed expectations.

Nice To Haves

  • Bachelor’s degree in marketing, communications, management, or related field (preferred but not required).
  • 2+ years of experience in marketing, advertising, event support, or client/customer-facing roles.
  • Ad agency, events, or media industry experience.
  • Experience using Canva, Adobe Photoshop, or InDesign.
  • Experience with Omeda (email deployment) or similar marketing technologies (e.g., MailChimp, Eloqua, ActiveCampaign).
  • Experience using generative AI and AI-powered marketing platforms for ideation, drafting, optimization, and personalization of campaigns.
  • Demonstrated prompt-writing skills and data-driven application (email optimization, A/B testing, reporting, segmentation), including responsible AI usage practices such as fact-checking and bias awareness.

Responsibilities

  • Support audience acquisition and registration growth for events through email, social media, partnerships, and digital channels
  • Execute and optimize marketing campaigns in collaboration with marketing and cross-functional teams
  • Assist in developing compelling messaging for emails, social media, and website content that resonates with key hospitality audiences
  • Maintain and update event websites to ensure accurate, engaging, and conversion-focused content
  • Manage and grow social media presence across assigned brands; proactively create content to drive engagement and registrations
  • Create basic marketing assets using tools like Canva to support campaigns across email, social, and web
  • Track, analyze, and report on campaign performance; use insights to optimize results and improve audience targeting
  • Support audience segmentation and persona development to better target key attendee groups (e.g., owners, operators, bartenders, hotel leaders)
  • Collaborate on onsite marketing execution, including signage, activations, and sponsor integrations to enhance the attendee experience
  • Leverage speaker, sponsor, and partner content to amplify marketing efforts across channels
  • Stay informed on hospitality industry trends, marketing best practices, and emerging tools (including AI) to continuously improve campaign performance and efficiency

Benefits

  • Vacation - 15-20 days depending on years of service
  • 12 Paid Holidays
  • Health and Welfare Benefits (medical, dental, vision, life, and others)
  • 401k, with Matching Contributions to include educational webinars sponsored by our 401K partner
  • Parental Leave
  • Online Educational Learning Library of over 16,000 courses for employees to enhance and develop their skills
  • Cariloop Membership Program to help support employees with the complexities of caregiving
  • FitOn Health, access to a leading digital wellness platform that offers premium online classes and nutrition guidance.
  • Wellness rewards and reimbursement opportunities offered thru our medical provider.
  • Access to Mental Health Resources thru our Group Life Insurance Plan and Medical Provider
  • Mission-driven culture with an enthusiastic, professional team
  • Work-life balance
  • Discounts through various partnerships
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