Marketing Coordinator – Western Canada

O’Dell HVAC Group

23h•Hybrid

About The Position

O'Dell HVAC Group is hiring a Marketing Coordinator to strengthen its brand presence and support business growth across Western Canada, with a focus on Alberta and British Columbia. Based in Calgary, this hands-on role combines event planning, manufacturer partner collaboration, regional marketing initiatives, and sales support. The coordinator works with the corporate Marketing team, regional sales teams, and manufacturer partners to deliver regional activities that support business objectives and maintain a consistent national brand. The position will initially be remote from Calgary. O'Dell HVAC Group anticipates opening an office in Southeast Calgary within the next year, when the role is expected to transition to a hybrid arrangement. The coordinator must be willing to travel throughout Western Canada, particularly Alberta and British Columbia, by car and/or air as needed.

Requirements

Post-secondary education in Marketing, Communications, Business, Event Management, or a related field.
Three to five years of experience in marketing, event management, communications, or a related role.
Demonstrated experience independently planning and executing corporate events, trade shows, customer events, or marketing campaigns.
Strong project management and organizational skills, including the ability to manage multiple priorities, deadlines, and budgets.
Excellent written and verbal communication skills and the ability to build relationships with internal teams, customers, and external partners.
Experience creating marketing communications, email campaigns, social media content, and promotional materials.
Proficiency in Microsoft Office and familiarity with marketing tools such as Canva, Adobe Creative Suite, Mailchimp, or similar platforms.
Strong attention to detail and a creative approach to problem-solving and marketing execution.
Proactive, self-motivated approach, with the ability to work independently and collaborate with a national Marketing team.
Ability to adapt quickly, take initiative, and thrive in a growing and evolving organization.
Valid driver's licence and willingness to travel within Western Canada as required.
Comfort with transitioning from the initial remote arrangement to hybrid work when the planned Southeast Calgary office opens.

Nice To Haves

B2B marketing experience, preferably in HVAC, construction, manufacturing, engineering, or industrial distribution.
Experience working with manufacturer partners, vendors, or external marketing stakeholders.

Responsibilities

Plan, coordinate, and execute regional events, including customer appreciation events, trade shows, product launches, technical training sessions, lunch-and-learns, and industry networking opportunities.
Manage event planning logistics, including venue selection, registration, catering, promotional materials, vendors, budgets, and post-event follow-up.
Collaborate with Regional Sales Managers and sales teams on marketing initiatives supporting customer engagement, business development, and regional growth.
Develop and execute localized campaigns to build brand awareness and visibility across Canada, including newly expanded markets.
Build relationships with manufacturer marketing teams and coordinate joint campaigns, events, sponsorships, and promotional initiatives, including co-op funding opportunities.
Coordinate participation in industry associations, trade shows, sponsorships, and community events.
Create and coordinate regional communications, including email campaigns, social media content, event invitations, customer announcements, and promotional materials, in alignment with national strategies and brand standards.
Identify regional content opportunities, such as customer success stories, project highlights, employee features, and manufacturer partnerships; capture photos and videos at events and company activities.
Provide sales teams with marketing collateral, presentations, product literature, promotional items, and targeted lead-generation and customer-engagement initiatives.
Coordinate with the corporate Marketing team to align regional activities with company objectives, brand standards, and broader business strategies.
Monitor and report on regional marketing activities, event attendance, campaign performance, and customer engagement.
Manage multiple projects, timelines, and budgets, and identify opportunities to strengthen brand recognition and industry relationships.
Travel throughout Western Canada, particularly Alberta and British Columbia, as required to support events, marketing initiatives, and company activities.
Perform other responsibilities as assigned.