Part-Time Marketing Coordinator

PulteGroupTroy, MI
Onsite

About The Position

The Part-Time Marketing Coordinator is responsible for providing support to the Manager Marketing Communications in executing the Division's marketing communications plan and fulfilling local community marketing needs. This is a Part-Time position requiring onsite attendance at our office located in Troy, Michigan. The schedule for this position will be 25-30 hours per week.

Requirements

  • Minimum Bachelor’s Degree in Marketing or Communications or equivalent
  • Minimum 1-year prior experience in a Marketing support role
  • Good written and verbal communication skills
  • Ability to effectively prioritize, work well in high stress situations and under tight deadlines
  • Ability to work in a team or independently when required

Nice To Haves

  • Working understanding of Adobe Creative Suite preferred but not required

Responsibilities

  • Maintain accuracy of all Division's community pages on brand websites and provide necessary creative assets (photos, video, copy, announcements and inventory listings) using an in-house content management system.
  • Customize ad templates to meet local market needs, incorporating specific calls-to-action/offers and securing legal approval for all incentives.
  • Create and distribute email marketing strategy per community and Division including Realtor communication.
  • Manage local division social media presence and content including; planning, coordinating and publishing community focused posts that support the brand's home design, culture, events and drive engagement through multiple channels.
  • Order and manage creative assets for communities (renderings, interactive floor plans, virtual maps etc.)
  • Create and manage community brochures and collateral.
  • Provide community-level marketing point-of-sale materials such as displays, flyers and inserts.
  • Provide ongoing community presentation audit/assessment from consumer's point-of-view ensuring integrity of signage, flags, welcome mats, etc.
  • Track and process invoices relating to marketing plan execution.
  • Coordinate, execute and assist with special community events and neighborhood openings.
  • Maintaining relationships with 3rd party vendors for various marketing needs.
  • Update and monitor MLS listings in conjunction with local broker solution (if applicable).
  • Participation in weekly & monthly calls and annual marketing summit.
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