Marketing Content Specialist

Omega BuildersTemple, TX

About The Position

Omega Builders is seeking an organized, detail-oriented Marketing Content Specialist to join their growing marketing team. As a proud National Housing Quality Award (NHQA) Silver Winner, Omega Builders is committed to excellence, starting with its people. The ideal candidate will possess strong communication skills, a positive attitude, and a genuine desire to be part of a high-performing team. This role is crucial in managing the digital and physical presentation of Omega's homes and communities, combining content creation, brand engagement, and sales support to drive lead generation and ensure accurate representation across all platforms.

Requirements

  • Bachelor's degree in Marketing, Communications, English, or a related field preferred
  • 1–3 years of experience in marketing, content creation, or real estate/homebuilding preferred
  • Proficiency in Microsoft Office Suite
  • Exceptional written communication skills with the ability to adapt tone and style for various audiences
  • Graphic design proficiency, including experience with Adobe Illustrator, Photoshop and Canva
  • Strong creative eye for residential design, photography, and brand aesthetics
  • Analytical ability to interpret performance metrics and refine content strategy
  • Highly organized self-starter capable of managing multiple priorities simultaneously
  • Teamwork and strong interpersonal skills for effective collaboration
  • Experience with HubSpot or other email marketing platform

Nice To Haves

  • Familiarity with ERP systems a plus

Responsibilities

  • Develop SEO-optimized content for community pages, website blog posts, listing descriptions, and email marketing campaigns.
  • Coordinate with agency partners on technical SEO, online reputation management, and digital community engagement.
  • Manage website content updates for accuracy, brand alignment, and visual quality.
  • Support the production and maintenance of sales and marketing collateral, including community materials, digital assets, and promotional content.
  • Budget, source, and maintain branded merchandise and event materials.
  • Assist in coordinating professional photography and other content production needs.
  • Assist with planning and executing marketing events such as grand openings, realtor events, Parade of Homes, and community showcases.
  • Nurture realtor relationships through targeted CRM outreach and event engagement.
  • Build and maintain HubSpot email templates, automated drip campaigns, and lead-nurturing workflows.
  • Communicate updates and marketing initiatives to the sales team.
  • Analyze ROI and effectiveness of digital advertising, email, and social media campaigns.
  • Handle routine administrative and reporting tasks, including recurring customer data management.
  • Perform other duties as assigned.

Benefits

  • Competitive pay
  • Comprehensive benefits package
  • Generous PTO
  • Medical
  • Dental
  • Vision
  • Great workplace culture
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