Marketing Content & Communications Coordinator

King Ranch • Willis, TX

7d

About The Position

The Marketing Content & Communications Coordinator creates and manages organic photo and video content for King Ranch’s Ag & Turf and Turfgrass business units. The role supports social media campaigns and day-to-day account management, captures content at customer sites and events, and develops stories about equipment, products, services, employees, customers, and company culture. The coordinator tracks organic social media performance, maintains a reusable library of marketing assets, and collaborates with the marketing team to keep content aligned with broader brand priorities. The position may also support internal communications, website or blog content, and print materials.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 0–2 years of experience in social media, content creation, or communications; internship or entry-level experience is acceptable.
• Genuine interest in and understanding of agriculture, turf, and equipment.
• Comfort interacting and communicating with customers and employees.
• Strong photography and video skills, including phone-first content creation and basic editing for social platforms.
• Comfort using tools such as Canva, Adobe Premiere Rush, or CapCut.
• Strong written and verbal communication skills.
• Familiarity with social media management and scheduling tools such as Hootsuite, Sprout Social, or Meta Business Suite.
• Ability to work cross-functionally and take direction from marketing leadership to keep content aligned with broader brand and marketing efforts.
• Willingness to travel regularly between locations, including some early mornings, evenings, or weekends for events.
• Detail-oriented, with strong organizational skills and the ability to manage multiple shoots, projects, and deadlines.

Responsibilities

• Plan, shoot, and edit organic photo and video content featuring employees, customers, equipment, and job sites across the Ag & Turf and Turfgrass business units.
• Assist in developing and implementing social media marketing campaigns.
• Manage day-to-day posting, scheduling, and community engagement across company social media accounts.
• Travel to customer sites, company events, trade shows, and field days to capture real-time content and provide on-site promotional support.
• Conduct on-camera interviews and testimonials with employees and customers about equipment performance, product overviews, service stories, and company culture.
• Track and report on organic social media performance, and stay current on social media tactics, trends, and platform best practices.
• Collaborate with the marketing team to align brand storytelling and content with broader marketing tactics, campaigns, and priorities.
• Maintain an organized library of photo, video, and testimonial assets for reuse across marketing channels.
• Support additional marketing and communications projects, such as internal communications, website or blog content, and print materials.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level