Marketing & Communications Specialist

Tokyo Electron•Austin, TX

3d•Onsite

About The Position

TEL is seeking a Marketing & Communications Specialist to join their team. This role involves planning, developing, and implementing messaging for product awareness, business plans, and management communications. The specialist will partner with management, business units, or sales to leverage messages, and develop/revise marketing collateral for various media channels. They will also participate in media placement decisions, potentially working with outside agencies on media strategy, and may serve as an editor for formal business communications. Additionally, the role includes designing and implementing measurements to analyze messaging program effectiveness and quantify revenue generated. The specialist will co-develop and support strategic MarCom programs to enhance brand visibility, public relations, and protect the corporate brand. Responsibilities include writing, reviewing, and editing marketing materials such as press releases, news pitches, blogs, social media posts, and corporate communication materials. A key aspect of this role is growing social media accounts for the global TEL brand across platforms like Facebook, Twitter, and LinkedIn by creating content and managing publishing and analytics reporting.

Requirements

Bachelor's Degree with 2 years of related experience; or Master's Degree without experience; or Associate's Degree with 6 years of related experience; or 10 years of experience in lieu of degree.
High school diploma or equivalent required.
Ability to lift files, open filing cabinets and bend or stand as necessary.
Ability to occasionally lift office products and supplies, up to 35 pounds.
4 to 6 hours per day at a computer screen/keyboard.

Responsibilities

Plans, develops and implements messaging for promotion of product awareness, business plans and management communications.
Partners with management, business units, or sales to leverage message.
Develops, enhances or revises marketing collateral for web, print or other media channels.
Participates in media placement decisions.
May work with outside agencies to build and execute a media strategy.
May function as editor for formal business communications.
May design and implement measurements to analyze messaging program effectiveness and quantify revenue generated from executed programs.
Co-develops and supports the implementation of strategic MarCom programs to increase brand visibility, public relations, related business objectives and protects the corporate brand.
Supports MarCom with writing, reviewing and editing a variety of marketing materials including press releases, news pitches, blogs, social media posts, conferences and special events, and corporate communication materials.
Grows social media accounts for global TEL brand, including Facebook, Twitter, and LinkedIn by creating content and manages publishing and reporting analytics to TEL corporate.