Marketing & Communications Officer (maternity leave replacement)

Shriners Children's•Montreal, QC

17h•Onsite

About The Position

Shriners Hospitals for Children - Canada provides ultra-specialized short-term orthopedic care to children in Quebec, other Canadian provinces, the United States and around the world. Affiliated with the Réseau universitaire intégré de santé et service sociaux McGill (RUISSS), the hospital promotes excellence and innovation in care, teaching and research. Working at Shriners Hospitals for Children - Canada means working in a patient and family centered care environment where there are many opportunities for professional development. You will work in an innovative, creative and multidisciplinary environment focused on improving the quality of life of children and their families.With its committed and dedicated staff, Shriners Hospitals for Children - Canada has been helping children reach their full potential for over 100 years. Reporting to the Director, Marketing and Communications, the incumbent embodies a collaborative work style and enjoys being a part of a team. He/she contributes to the development of marketing and communications plans and tools to promote the activities of Shriners Hospitals for Children - Canada internally as well as externally to the public and industry-related audiences. He/she promotes the hospital's expertise and achievements locally, nationally and internationally. He/she ensures quality and efficiency in the dissemination of information and maintains excellent interpersonal relationships with all stakeholders in the performance of their duties. Demonstrating versatility in the execution of day-to-day activities, they also participate in reaching annual performance objectives while respecting confidentiality and following professional ethics. In collaboration with the Director, Marketing and Communications, the incumbent implements communication initiatives to strengthen relationships within the communities and diverse audiences of Shriners Hospital for Children - Canada.

Requirements

University degree in marketing or communications
Minimum of 5 years of relevant and recent experience in marketing and communications in a related field, preferably in a hospital setting.
Excellent command of English and French, spoken and written
Excellent writing and communication skills
Experience producing presentations for a variety of audiences
Ability to produce articles including information gathering, interviews and videos
Proficiency in social media, digital platforms and the intranet, including planning and content development
Ability to produce photo and video content using tools such as, but not limited to, Canva, Adobe, and photo and video editing tools
Knowledge of media monitoring and social listening and familiar with tools such as Meltwater, Agility, or Talkwalker
Proficiency in word processing and presentation software
Good command of the Microsoft Office suite
Capable of effective interaction with a variety of individuals and organizations
Ability to build relationships with a variety of stakeholders of all ages

Responsibilities

With the Director, Marketing and Communications, participates in the development of annual marketing and communications objectives and plans for Shriners Hospital for Children – Canada
Involved in internal and external marketing and communications activities including design, writing, story generation, interviews, articles, newsletter creation, social media management, and intranet and website content.
Manages and creates internal communications assets such as internal screens, Town Hall presentations, board meeting presentations, and employee communications
Contributes to the production of communications products for other departments such as creating social media content, writing speaking points, and success stories.
Strategizes and creates content, photos, stories, and necessary material for external advertising
Conceptualizes, designs and creates materials such as promotional videos, printed and virtual promotional tools, and hospital signage
Collaborates with internal clients to develop key messages and strategies for various key audiences including media, patients, donors, physicians and key stakeholders via social and digital media as well as traditional communications channels.
Works closely with Donor Development team to support marketing fundraising campaigns and events, as well as philanthropic communications initiatives
Ensures that organizational branding guidelines are consistent with the values and guidelines of the Shriners Hospital for Children - Canada and the Shriners Children’s network
Supports internal communication within the hospital community including staff, patients and their families, researchers, students, as well as the Shriners' fraternity
Participates in the promotion of the Shriners Hospital for Children's activities locally, nationally and internationally
Undertakes media relations activities such as pitching media, arranging interviews, writing press releases and facilitating logistics for presse vents and local and national media interviews for official spokespersons according to established procedures
Performs other duties as requested by his/her manager